PRIMEChat: Better Insights. Better PR-ROI. – Molly McKenna Jandrain | McDonald’s Corporation (Video)

The Institute for Public Relations/PRIME Research Strategic Communications and Research Conference is one month away! Register now if you haven’t yet.

Each year, we present provocative thought leadership from leading corporate communications executives who share their secrets for proving PR value and improving PR performance.  This year, we welcome corporate communicators from Home Depot, Adobe, General Motors, The Bill & Melinda Gates Foundation and the Entertainment Software Association.   Drawing from the 2017 archives, here’s a sample of what you’re bound to experience at this year’s conference.

 

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