Search results for: engage

Top Five SaaS Software for Startup Businesses

Source Brian Wallace, Founder & President, NowSourcing Startup businesses have many responsibilities. These responsibilities can be overwhelming for you as a business owner. However, without the right help and tools, the burden of starting a business could feel doubled. Luckily, SaaS software helps to reduce the stress of running a business. The software automates manual and…

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Take Your Landing Pages from OK to WOW

Jill Kurtz, Owner, Kurtz Digital Strategy Your digital strategy is all about driving traffic to your website – your online home base. Taking time to make the pages you send people to – your landing pages – a great and well presented experience can create the engagement and conversion you are looking for. When visiting your…

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What A United Front Between PR and HR Can Achieve in the Great Resignation

Julie Livingston, President, WantLeverage Communications In my work as a public relations and integrated marketing practitioner, I’m seeing the effects of “The Great Resignation” play out firsthand. From March 2020 through November 2021, an average of more than 3.9 million workers quit their jobs each month, resulting in 2021 holding the highest labor turnover average…

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Let the More Loving One Be Me

“Looking up at the stars, I know quite well That, for all they care, I can go to hell, But on earth indifference is the least We have to dread from man or beast. How should we like it were stars to burn With a passion for us we could not return? If equal affection…

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Four Ways Comms Pros Can Bolster and Burnish Internal DE&I Efforts

  A content strategist for WilmerHale shares guidance on crafting more inclusive messaging. Katie Hunt, WlimerHale I’ve recently had many conversations with colleagues and peers about how to write about diversity, equity and inclusion (DE&I) in a firm’s internal communications. We know that generic values statements no longer do enough—our communities want to hear about…

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Dr. King’s Compassionate Talking 

Susan Kuczmarski, Ed.D., Co-Founder, Kuczmarski Innovation  Effective compassion is rooted in words. The Rev. Dr. Martin Luther King, Jr., engaged in compassionate talking. He was direct, open and deep. All leaders can learn from Dr. King’s use of words and how he communicated to others. Leaders who nurture compassion among employees often experience significant long-term benefits…

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How to Audit Your Internal Comms in 7 Easy Steps (FREE WEBINAR)

Join us on January 12th The free Ragan webinar sponsored by Workshop offers templates and tactics for analyzing your internal messaging and benchmarking employee engagement. When was the last time you measured your internal communications? Without a comprehensive audit, you won’t know if your messages are resonating with employees—or if a new channel is worth…

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5 Social Media Tactics to Use Now

Jill Kurtz, Owner, Kurtz Digital Strategy Social media can be a grind. The options are always changing and new content is always needed. The effort can help you reach and exceed business goals, so stick with it. By working smarter and not harder, you can use these five tips to make sure your social media strategy…

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How to Create a Thriving Culture in a Digital Workplace

  Get crucial tips and takeaways for the year ahead, culled from a recent webinar produced by Simpplr. Robby Brumberg, Ragan Communications As we speed into 2022, many companies are still grappling with how to create a close-knit workplace environment that helps employees thrive. Maintaining a strong culture is no easy task amid ongoing pandemic…

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PR Masters Series Podcast, Episode #57 – Brad MacAfee, Founder & CEO, Mission + Cause

About the Podcast The Stevens Group has been presenting the PR Masters Series Podcast for almost two years now.  This series is part of the ongoing partnership between The Stevens Group and CommPRO to bring to PR, digital/interactive and marketing communications agencies the wisdom of those who have reached the top of the PR profession.  Today’s special guest is Brad MacAfee,…

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Why Can’t TikTok Block the Blackout Challenge?

  Dr. David Hagenbuch, Ethicist and Professor of Marketing, Messiah University, Author of Honorable Influence, Founder of MindfulMarketing.org Many people’s New Year’s resolutions are to eat less and exercise more.  Fortunately, few people need to promise to kill less.  That goal, though, may be a good one for the world’s-fastest growing social media platform in order to better protect the lives of young users…

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Yearning for Learning in 2022

  Cary Broussard, Author, Speaker, Coach, DE&I Advocate McKinsey & Co just released an all-time perfect New Year’s resolution.  Companies that focus on creating diverse workforces are 35% more likely to have above-average profit margins in 2022. Taking steps to plan professional development opportunities for a diverse employee base in 2022 is smart. Learning organizations,…

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Grazia USA: The Most Notable Magazine Launch of 2021

(Editor’s Note: To read Tony Silber’s interview with Mr. Magazine,™ for MediaPost’s Publishers Daily, about the magazine launches of 2021 including the launch of the year, the relaunch of the year, and the reinvention of the year please click here.) The Mr. Magazine™ Conversation With Dylan Howard, Chairman, CEO & Publisher “We live in a digital…

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Miami’s Marc Roberts On Adapting Communications to Digital Events

  Corporate events and conferences have been one of the biggest contributors to business growth for many years,  However, the pandemic and its guidelines quickly started impacting both work and personal engagements last year. While most attendees used to be drawn to events that gave them memorable experiences or provided great networking opportunities, the pandemic…

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Winning Over New Talent: Why “Purpose” Trumps the Paycheck

  Shelley Spector, Co-Founder of The Museum of Public Relations & President, Spector & Associates Since the pandemic began, I’ve had the chance to engage online with thousands of students throughout the US and abroad.  While most were PR majors, planning on careers in the field, a good percentage were “on the fence” about their career goals;…

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ASTATE: The Intersection of Innovation, Blockchain and Virtual Reality

CommPRO Editorial Staff Looking back at what 2021 uncovered, one thing is clear: virtual reality is one of the most important aspects that will shape our future. Nonetheless, it is essential also to know which projects are the ones that will strive in this novel worldwide paradigm! ASTATE is an aggregator, a community that uses…

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Opinion Series: Science for Social Good, Part III – How Science and Humanity Can Help Our Youth Mental Health Crisis 

Our Children are Definitely Not Alright Dwayne Flinchum, President, ScientificBrandsTM If the future of this world is in the hands of young people, we’re tolerating and even cultivating a society that thrusts unimaginable burdens upon them. Just look at the proliferation of deadly drugs like fentanyl, an ever-increasing epidemic of school shootings, climate change and extreme…

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