Search results for: public speaking

How to Become a More Collaborative Leader

  Carol Kinsey Goman, Ph.D. Lately I have had so many speaking engagements on “Leadership Presence” that I relish the chance to change course and to update my program on “Collaborative Leadership” for a client next month. For many organizations, “silo mentality” and knowledge hoarding behaviors are wasting the kind of collective brainpower that could lead…

Read More

Navigating a PR Storm

Mike Paffman, CEO, Virgo PR It’s challenging to navigate through a PR crisis, but there are certain steps that companies can take to make things easier during the recovery period. Being on the receiving end of bad PR can happen to anyone, but the way that a company responds to the situation can quickly determine…

Read More

Content Marketing and PR

Ronn Torossian, CEO, 5WPR Developing high-quality and valuable content has become one of the cornerstones of good PR, and marketing strategies. A lot of people these days are demanding that type of content from brands and corporations.  However, only creating branded content is not going to be enough for many companies, so many businesses are…

Read More

Trump & Cuomo: Different Politics, Different Approaches To PR Crises

Arthur Solomon During my long PR career, I have had clients that have experienced PR crises nationally and also internationally, when I traveled as a media consultant worldwide with high-ranking government officials. Also during my long PR career, I have always advised practitioners to pay close attention to the happenings on the political scene, because…

Read More

Five Reasons Why Mentorship is More Important Than Ever

  Barri Rafferty, EVP, Head of Communications, Wells Fargo I became Head of Communications at Wells Fargo seven months ago, and I’ve yet to meet a single member of my team or my colleagues in person. This creates new challenges as so many of us work remotely today. Then imagine, young people seeking internships, displaced…

Read More

OP-ED: Joe Biden’s Exigent Task: Cleaning Up Trump’s Quagmire. It Won’t be Easy. The Outgoing President Has Polluted Our Politics And Added To The Swamp

Author’s Note: This is the 18th in a series of occasional political columns that I wrote for CommPRO.biz  until Inauguration Day, January 20. Previously, I wrote 17 political columns leading up to Election Day. FYI: My first public relations job was with a political firm, where I worked on local, statewide and presidential campaigns. In this final…

Read More

Analyzing Trump’s Second Impeachment with Congressman Eric Swalwell & Professor Michael J. Gerhardt

  Join THAT SAID podcast host Michael Zeldin for this timely conversation about the second impeachment of Donald J. Trump.  Michael’s guests are Congressman Eric Swalwell, House Impeachment Manager, and Professor Michael J. Gerhardt, Burton Craige Distinguished Professor of Jurisprudence at the University of North Carolina School of Law.   Guests Congressman Eric Swalwell Growing up…

Read More

The Role of PR In Stopping The Spread of Misinformation

Danielle Ruckert, Account Director at Raffetto Herman Strategic Communications Fake news is all around us, from disinformation related to election security to misinformation about effects of the COVID-19 vaccine. As PR professionals, every one of us in this industry has a responsibility to adhere to the highest standards of accuracy and truth in advancing the…

Read More

PR Masters Series Podcast, Episode #38 – Fred Cook

Overview The Stevens Group has been presenting the PR Masters Series Podcast for almost two years now.  This series is part of the ongoing partnership between The Stevens Group and CommPRO to bring to PR, digital/interactive and marketing communications agencies the wisdom of those who have reached the top of the PR profession.  Today’s special guest is Fred Cook,  Chairman,…

Read More

OP Ed: Winning The Presidential Battle, But Losing The Election War

Democrats Must Change Their Tactics And Messaging To Appeal to More Americans Or Risk Becoming A Minority (No Pun Intended) Party (Author’s Note: This is the seventh in a series of occasional political columns that I’ll be writing for CommPRO.biz until Inauguration Day, January 20. Previously, I wrote 17 political columns leading up to Election Day. FYI…

Read More

Donald Trump: America’s Fabulist Destroyer Of Democracy

(Author’s Note: This is the fourth in a series of occasional political columns that I’ll be writing for CommPro.biz until Inauguration Day, January 20. Previously, I wrote 17 political columns leading up to Election Day. FYI – My first public relations job was with a political firm, where I worked on local, statewide and presidential…

Read More

5 Essential Tips To Corporate Blog Success

Charles Dearing Corporate blogs can certainly be tricky. There’s a fine line in the corporate blogging space that separates spammy content from actionable, high-quality content. But every corporation absolutely needs a blog. And it needs to be enticing to your company’s target audience. Did you know that company’s that post at least 15 blogs per…

Read More

The Presidential #Debates2020 Wrap-Up

(Author’s Note: This is the12th in a series of political articles for CommPro.biz that I’ll be writing leading up to Election Day. FYI –My first job with a PR firm was at a political one, where I worked on local, state and presidential elections).  Arthur Solomon Instead of giving my analysis of each debate in…

Read More

Jeffrey Toobin Responds to New Yorker Suspension

Ronn Torossian, CEO, 5WPR Lack of propriety and situational awareness while using popular video conferencing software due to social distancing has claimed another victim. Multiple media outlets are reporting that CNN chief legal analyst Jeffrey Toobin is officially “on leave” from the network and has been suspended from the New Yorker magazine after “accidentally exposing…

Read More

BTS Fans Show up Strong for their Favorite Band

Ronn Torossian, CEO, 5WPR  Massive pop band BTS, and their Public Relations team, spent the week dealing with attacks from Chinese fans and politicians for comments related to the Korean conflict. Fortunately for the band, their international fans had their back, coming out in force, especially on social media, to support the guys in the group they…

Read More