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Why Company Culture is Taking Center Stage

  Welcome to the Company Culture Channel sponsored by Amazing Workplace. What exactly is company culture? Company culture refers to the attitudes and behaviors of a company and its employees. It’s based on the values and purpose of the group. You see the culture in action in the way people interact with one another, the…

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Why A Buyer’s Vision Must Align With A Seller’s Vision

Art Stevens, Managing Partner, The Stevens Group In a number of articles I’ve written for PRSA over the years, one of the recurring themes is the importance of chemistry when reviewing the merits of combining two agencies. I don’t mean to sound naïve. On the contrary, it’s more than a decade of real-life experience in the…

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How Social Listening Keeps the Pulse of Changing Stakeholder Demands

Ben Myall, CEO (U.S.) and Co-Founder at Three Whiskey Now more than ever, the businesses we operate have to deal with tremendous volatility, uncertainty, complexity and ambiguity (VUCA). There is constant pressure on communications professionals to keep up with quickly shifting stakeholder demands and sensitivities regarding how companies respond to the concerns of those stakeholders. …

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Pros and cons of Intercontinental Marriage

International matrimony, also known as intermarriage, is a legal arrangement among two people coming from different countries. This is a well known method of getting married to, More Info nonetheless there are many differences between a worldwide marriage and a local one. Discussing explore the huge benefits and disadvantages of international marital life. This type…

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Is Excedrin Out of Its Mind?

  Dr. David Hagenbuch, Ethicist and Professor of Marketing, Messiah University, Author of Honorable Influence, Founder of MindfulMarketing.org  Businesses need to do many things well to be successful, but the most basic is getting people to buy their products.  So, why would a company that markets migraine medicine want to help people find other ways to deal with their headaches?  What…

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Thriving On Post-Pandemic Change

  Carol Kinsey Goman, Ph.D. Change is difficult — and we have plenty of reasons to resist it! No one likes to contemplate letting go of the skills and behaviors that “got us here.” As individuals, we become psychologically attached to the status quo because it is familiar and comfortable. But even more difficult than…

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How Nonprofits Can Make More Use of Donor-Advised Funds

 Kat Roskovics, Partner, Fourlane Donor-advised funds (DAFs) are a type of brokerage account for charitable contributions. They’re less expensive and more straightforward to set up than other funds. However, you should be aware of some unique aspects when you receive donor-advised funds.  It would be best if you let your wealthier donors know that they…

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How to Avoid Cancel Culture and Win the Hearts of Younger Consumers

Mary Ann O’Brien, CEO and Founder, OBI Creative When did you start caring about workers forming unions and striking for better pay? How old were you when any alarm set in over the potential for monopolization of information and access to it became a critical concern in your mind? Chances are good it was in…

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What is the value of a Mailorder Bride Well worth?

There are many considerations when determining how much a mail order bride ought to cost. For starters, the price is normally not driven by the country of origin. A girl in Ukraine might have affordable prices than a star of the wedding try these out right from Costa Rica. The standard cost of a mail…

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NFT: Not Free for the Taking?

  Dr. David Hagenbuch,Ethicist and Professor of Marketing, Messiah University, Author of Honorable Influence, Founder of MindfulMarketing.org Like most people, I was amazed when an NFT of a collage by the artist Beeple recently sold at auction for $69 million.  It’s worth pondering why anyone would pay so much for a blockchain-based asset, but the sudden popularity of NFTs may signal…

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Preserving Long Distance Relationships

People extended range distance associations should not rely on technology entirely. Bonnie Winston, a celebrity matchmaker and romantic relationship expert, advises sending a note or read moreÂ… spritz of your partner’s beloved perfume or cologne. The girl offers additional tips for keeping a long distance relationship. For instance , if your spouse is often lack…

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Bridgerton – Recoloring History

  Dr. David Hagenbuch, Ethicist and Professor of Marketing, Messiah University, Author of Honorable Influence, Founder of MindfulMarketing.org  February’s Black History Month was an important reminder of the impactful roles people of color have played in our world.  History should be about what actually happened; however, some entertainment has actors playing roles that were really performed by people of other…

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Using Research to Counteract Executive Emotion

Mark Weiner, Chief Insights Officer, Cognitio Insights For some in the financial services sector the phenomena of GameStop represented an existential threat.  For others, it presented an opportunity to comment and take a position.  Unforeseen events like these are only accelerating: Black Lives Matter and the Capitol Insurrection commanded explosive and widespread notoriety.  In response, courageous…

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Tips to Boost your Websites Ranking During 2021?

CommPRO Editorial Staff Like everything in this world, the way Google works is constantly changing. Google and other major search engines make alterations and updates to their search engines to provide the best user experience possible.  Their main aim is to help the user find exactly what they are looking for. Google has more than…

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Social Media Marketing Fundamentals

  Jill Kurtz, Owner, Kurtz Digital Strategy I’m doing a lot of reading and thinking about where social media marketing is headed. I offer these thoughts for your consideration. Trust matters. We’ve had headlines and even congressional testimony about security and privacy issues, and even fake news on social media. People no longer blindly trust that…

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