Search results for: engage

What Is a Hybrid Event? 6 Hybrid Event Examples

  Sabrina George, Vice President of Marketing, Onstream Media Hybrid events are increasing in regularity, driven in large part by the new normalcy of remote work models springing up in the wake of COVID-19. More companies are returning to their offices now, but things have changed. More businesses are adopting a mix of remote and…

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Four Ways Arts Education Creates Future Leaders

. Neve Spicer, Chief Editor,WeTheParents.org While we often think of science, tech, and engineering classes as some of the most educationally significant in terms of skill-building, opportunities for personal growth don’t stop there — in fact, research has demonstrated that the time our children spend studying the arts can be just as relevant to their…

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Creating a Culture of Wellbeing

  Workplace culture is top of the list when it comes to areas executives should put their attention on to improve productivity, employee morale, and ultimately, the success of the company itself. Nothing determines business prosperity or failure more than workplace culture because it has far-reaching effects on employee well-being. This past year has brought…

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Video Livestream with Execs and Experts Spearheads Crisis Response

  The American Heart Association shifted to a remote strategy for its livestream video series, Innovation @Heart. That and other approaches led its response to the pandemic. John Cowan, Editor, Ragan Communications When news emerged in early January 2020 about COVID-19, American Heart Association leaders were alarmed. As a science-based nonprofit saving lives for 96…

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Richard Levick on the Dark Side of the Moon

“Even intellectuals should have learned by now…that objective rationality is not the default position of the human mind, much less the bedrock of human affairs.” — Roy Blount, Jr. For the duration of my second year in law school, I clerked at the U.S. Federal Bureau of Prisons (FBOP) and spent a summer in England,…

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Marketing Strategies that Convert

Ronn Torossian, CEO, 5WPR There are certain things that companies have to do before they can begin any type of promotional efforts. One of the key elements that help companies in establishing the basics before pursuing promotional efforts is to figure out the “why” behind their business. This means figuring out what story is behind…

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5 Signs of a Healthy Company Culture

  You spend more time at work than any other activity, so it’s important to feel appreciated and energized while at work. That old saying, “Find a job doing something you love, and it will never seem like work” is certainly true, but where you work is just as important. A great company culture is…

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The Impact of Diversity and Inclusion on Company Culture and Revenue

  Since company culture is defined as the aggregate of attitudes, values, beliefs, and behaviors — the make-up of a workforce is the very bedrock of that culture.  When your workforce is all males, all females, all people of one race or religion, you get a group existing in an echo-chamber of sorts, with many…

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Best Off Page SEO Tips For 2021

Frank Hamilton, Blogger Off-page search engine optimization is perhaps just as important as on-page SEO. However, when the two are used together, their impact can be significantly bigger and can lead you to outstanding results. Just like anything else in digital marketing, off-page SEO is evolving while some trends stay the same. When you know…

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A Call for Action: The Role of DEI Data in Charting a Path Forward

Carmella Glover, President, Diversity Action Alliance  As storytellers by trade, we’ve undoubtedly heard convincing perspectives touting diversity or calling out a lack of diversity within the workplace in the PR and communications industry. Leaders trumpet the growth of diversity in their teams, the new hires or recently promoted employees who represent a marginalized group, the…

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How to Read Zoom Body Language

  Carol Kinsey Goman, Ph.D. In my speeches and seminars on Leadership Presence, I include a section about body language: how to use it to create a positive impression and how to become more aware of the nonverbal messages that others are sending. After this section, I’m often asked the same question: “If all I…

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Talkwalker Acquires Reviewbox

CommPRO Editorial Staff Talkwalker, a leading consumer intelligence company, announced today that it has acquired all-in-one review management platform, Reviewbox. This acquisition will enable Talkwalker to rapidly expand its product review capability and integrate Reviewbox’s e-commerce data, including product reviews, product catalogs, and pricing, into its consumer intelligence platform, providing additional customer insights for its clients. This will complement Talkwalker‘s extensive…

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Tips To Choose a Country to Relocate to With Your Family 

CommPRO Editorial Staff One of the most stressful things you will have to do in your life is moving to a new country with your family. Nowadays, with so many opportunities abroad, and depending on your job, the chances of you getting one can be high. There are several factors you need to consider when…

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A Conversation with Professor Eddie S. Glaude, Jr., Author, ‘Begin Again, James Baldwin’s America and Its Urgent Lessons for Our Own’

  Join Michael Zeldin in his conversation with Professor Eddie Glaude, Jr., the James S. McDonnell Distinguished Professor of African American Studies at Princeton University and author of Begin Again, James Baldwin’s America and Its Urgent Lessons for Our Own. The writings of James Baldwin and Dr. Glaude’s elicitation of the important lessons they have to teach us…

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Richard Levick on the January 6th Suicides

“From a distance you look like my friend Even though we are at war From a distance I can’t comprehend What all this war is for” –Julie Gold This week, we lost folk singer Nanci Griffith, whom I have been listening to for probably 40 years or more. Though she wrote dozens of songs, most were…

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Leadership Is More About What You Relinquish Than What You Hold Tight

Bessie Kokalis Pescio, Vice President, Global Internal Communications at Philip Morris International There’s a lot of talk right now about the caliber of leadership required to guide employees through the debris left by a global pandemic. With the workplace in a chapter of rapid change, and many employees still working remotely while others return to the…

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Intrado Acquires Hubb, Transforming the Future of Global Events

CommPRO Editorial Staff Intrado Corporation (“Intrado”), a global leader in technology-enabled services, announced today that it has acquired Hubb, a leader in hybrid event management technology. As a result of the acquisition, Intrado Digital Media expands its category leadership, providing the world’s most comprehensive end-to-end solution for in-person, virtual, and hybrid events to thousands of clients around…

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