Search results for: crisis communication

The Path to Healing A Nation Is Through Speaking Up

By Jennifer S. Wilkov, Founder of the Speak Up Women Conference, www.SpeakUpWomen.com The historic 2016 election is over and the results are in. Whether you are celebrating them or disagreeing with them, they are final. It is what it is. As the saying goes, ten percent is what happens to you; the other ninety percent…

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How the Presidential Election Impacts Wall Street

By Wendy Glavin The future of Dodd-Frank, breaking up big banks, taxing hedge funds and the Federal Reserve are the biggest campaign issues for Wall Street. The Dodd-Frank Act was enacted in response to the financial crisis is 2008. Today, both candidates are fighting over its impact and future law and the financial industry. During the…

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When a PR Firm in Brazil Hires A PR Firm 5,000 Miles Away

A Commpro News Update Award-winning PR firm TransMedia Group announced that they will be handling publicity in the United States for a major Brazilian PR and advertising agency, RS Press in addition to some of its major clients. “It’s not that often you get a chance to promote such an accomplished PR brother based so far away…

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Tips for Building Employee Engagement

By Jason Khoury, Senior Director of Corporate Marketing, Jive As communication leaders, we can’t do a good job of promoting our company’s success externally unless we effectively drive strategic alignment by engaging employees and making sure they are aware of key corporate updates. And why not? The latest Gallup Q12 employee engagement metric finds that companies with highly engaged…

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Ryan Lochte’s Next Stop – A Reputation-Reclamation Tour?

By Ray Hennessey, Chief Innovation Officer, JConnelly If Ryan Lochte regains his reputation, he has the Real Housewives to thank. Time was that filing a false police report about being robbed at gunpoint to cover up your boorish behavior in the foreign country hosting the Olympics was a career-killer. Indeed, Ryan Lochte has already lost several sponsorships…

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Ryan Lochte – A Long and Arduous Road to Redemption

By Ray Casas, President, Wragg & Casas Strategic Communications Ryan Lochte has a chance at redemption – Americans love to forgive their fallen heroes.  But he’s made it much harder by his repeated lies and by leaving his teammates behind to fend for themselves. The Lochte fiasco proves once again that in the public’s eye, the…

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What if You Were Hope Hicks?

By Wendy Alpine, President, Alpine Communications It’s no doubt that being Donald Trump’s PR person would be a nail-biting experience. From his politically incorrect, off-the-cuff remarks to his blacklisting certain media because he doesn’t like what they write or say about him, representing Trump would be a tense job. In a recent article in GQ,…

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Armed with Data in the War on Terror

How the U.S. and its Partners are Combating Extremist Propaganda with Counter-Terrorism Messaging By Emma Beck, Account Executive, LEVICK From Paris to Brussels, and now somewhere in the murky waters off the Egyptian shores, we, more than ever, feel the heightened fears of violent extremism. Over the past two decades, we have witnessed the escalation…

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In Investor Relations, the Little Things Matter

By Marian Briggs, Executive Vice President, PadillaCRT It started when I turned on CNBC in my hotel room early on March 16. The biotech reporter was recounting the myriad issues beleaguered Valeant Pharmaceuticals faced on a conference call the day before. For instance, the company was already late releasing its Q4 numbers and what they did…

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Creating A Joyful Planet: How Brian Maloney is Helping

Patrice Tanaka, Founder & Chief Joy Officer of Joyful Planet LLC, interviews people who are actively living their purpose and contributing to a more joyful planet. This interview spotlights Brian Maloney, CEO & Founder at CUSP NYC and Associate Curator at Cheryl Hazan Gallery. PT:  Brian, what I love and admire about you is how…

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Is Your Brand Identity Half-Baked?

By Anelia Varela, US Director, The Writer Logos. Colors. Typefaces. Photography. Flick through any brand identity guidelines and you’ll see pages and pages devoted to these ‘core elements’. Problem is, most guidelines stop there – completely overlooking one of the most crucial parts of the brand: its tone of voice.  A recent, independent study of…

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Social Change Campaigns: How Dove Used Data to Raise the Bar

By Emma Beck, Account Executive, LEVICK With every marketing piece bidding for our attention— and each trigger point prompting action—an impactful communications campaign today takes more than volume. A campaign that resonates requires messaging tailored to a target audience. It involves gathering and applying data to identify who you want to reach, and then getting…

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Security, Preparedness, and Exposure – The Panama Papers Paradigm

By Samantha Kruse, Account Supervisor, LEVICK The fallout from the leak of 11.5 million documents held by Panamanian law firm Mossack Fonseca, first revealed by the International Consortium of Investigative Journalists, has yet to reach its peak. Though comparatively fewer Americans than internationally-recognized names have been exposed so far, the number of American institutions implicated…

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Is Your Public Relations Invisible?

By Dian Griesel, President of Dian Griesel International Most businesses, products and people benefit immensely from positively framed, quality media exposure. A touch of “fame” or respectful recognition—whether within the editorial pages of magazines and newspapers or a variety of news show segments—can catapult a company into the minds of its desired partners and customers.…

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Has SeaWorld Jumped the Shark?

By Heath Fradkoff, Principal & Founder, Ward 6 Marketing It was announced last week that SeaWorld will halt its controversial Orca performances. Both the theme park’s attendance and company’s stock price have taken a hit since public backlash against their treatment of these creatures reached a fever pitch, largely spurred by the 2013 documentary, Black…

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Scandals in Pro Sports: The Road to Retirement

By Jack Deschauer, Senior Vice President, LEVICK Two professional athletes are under fire for behavior outside the game. The biggest difference? The degree to which the strength of their individual brands could salvage their legacy. First, there is Peyton Manning: two-time Super Bowl winner, pro-bowl MVP, five-time NFL MVP, and All-American, retiring after 18 seasons…

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Australia’s Most Mentioned Issues in the News (March 5 – 11, 2016)

Editor’s Note:  Welcome to this weekly recap of Australia’s news, powered by iSentia Federal government MPs are reportedly making contingency plans in case the May budget is brought forward by a week as the Prime Minister considers a July double-dissolution election over blocked anti-union corruption bills. July would be the earliest the government could call an election…

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The Encroachment of Start-ups on Wall Street

By Leslie Bocskor, Managing Partner, Electrum Partners The reverberations from the recent financial crisis are, to this day, still being felt. The Complete Credit Collapse and Asset Price Meltdown (often called mistakenly the Great Recession in the media, understandably) , while initially seeming to be a disastrous, cataclysmic event for all those with mutual funds, allowed…

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Google Harnessing Big Data to Delete the Zika Virus

By Roman Temkin, New York-based Entrepreneur There’s always a scary-sounding disease out there making headlines. From Swine Flu to Ebola, something is out there that can kill you, and someone is fighting a battle against it. That classic good versus evil dynamic makes for an amazingly compelling news story, but it also leads to an undercurrent…

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