Search results for: media relations

Reality TV and Social Media Star, Foodgod, joins “The Future of Social & Influencers: During & Post Pandemic” Webinar

CommPRO Editorial Staff On Tuesday, April 14 at 2pm ET, top communications professionals will host a webinar on the shift of socialization following the coronavirus outbreak. Television personality and social media star Foodgod will share his thoughts with 5WPR CEO, Ronn Torossian, and Talent Resources CEO, Michael Heller leading the conversation. As a social media, TV star…

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Navigating COVID-19 from the Investor Relations Perspective

Rebecca Corbin, Founder and CEO of Corbin Advisors Coronavirus, or COVID-19, is having an unprecedented impact on global trade, supply chains and financial markets in comparison to previous pandemics. Since January, when the coronavirus was first reported, there has been a significant shift in executive outlooks – from one of uncertainty around the potential financial…

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Gambling And Public Relations

  Ronn Torossian, CEO, 5W Public Relations These days, the gambling industry isn’t located in Las Vegas, it’s practically everywhere, and that’s thanks to the technological advances making them available on our phones via betting apps. This information, as well as the fact that two years ago, the United States Supreme Court overturning the Professional…

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Know the Basics to Soar with Social Media Marketing

  Jill Kurtz, Owner, Kurtz Digital Strategy Social media marketing uses social media platforms to communicate and engage with people. The goal can vary, from making new connections, to solidifying existing relationships, to defining subject matter expertise, and more. Because of the person-to-person nature of social media, it is a great tool for any digital marketing strategy…

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Social Media Marketing is a Personal Thing

Teddy Burriss, LinkedIn Trainer & Coach According to Wikipedia, “social media marketing is the use of social media platforms and websites to promote a product or service.” Yes, I agree, brands can use social media to promote their product or services. However, this is only a small portion of the value of social media. My…

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How Does a Satellite Media Tour Work?

Visit us at www.dssimonmedia.com Contact Doug Simon at dougs@dssimonmedia.com     What do I need to get started? You need to identify a date for the tour and a spokesperson that represents your organization. Think internal experts to build your brand and authenticity. You need to determine a location where the event will take place. It is often…

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Media Lessons Learned From The Trump Senate (Impeachment) Trial

(That Were Probably Not Taught In Communications Classes) Arthur Solomon, Public Relations Consultant On January 13, on this web site, I wrote an article regarding media lessons learned from the House impeachment hearings. Many of the examples I listed also applied to none political accounts that most PR practitioners who work at large and small…

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Unbound Tech Selects Affect to Lead Public Relations in North America

CommPRO Editorial Staff Affect, a public relations and social media agency specializing in technology, healthcare and professional services, was selected by Unbound Tech, the leading provider of multi-party computation based cryptography platform for enterprises, for public relations services. As the agency of record, Affect is responsible for implementing and executing targeted communications campaigns to increase brand…

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Satellite Media Tours

SATELLITE MEDIA TOURS Executive Briefing Email Email * Example: Yes, I would like to receive emails from CommPRO.biz. (You can unsubscribe anytime)Constant Contact Use.By submitting this form, you are consenting to receive marketing emails from: na, 222 E 34th St, New York, NY, 10016, https://www.commpro.biz/. You can revoke your consent to receive emails at any…

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Media Lessons Learned From the Impeachment Hearings

Arthur Solomon, Public Relations Consultant My first job in public relations was with a political firm, where I worked on campaigns ranging from local to presidential ones. My experience during those several years, before joining Burson-Marsteller, provided me with lessons that can never be learned from a communications’ school education. The most important was to…

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Public Relations Commentary On Meghan Markle and Prince Harry

Ronn Torossian, CEO, 5WPR It shouldn’t come as a surprise that Price Harry and Meghan Markle are stepping back from royal duties.  This news, while surprising to many, should not come as a shock given that the clues were there for months. Many will see this as Harry abandoning the family, with increased irritation by…

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With Global Alliance, an International Network of Tech Public Relations Agencies, Launches

Founding Members include Affect (North America), With (UK), WEdge (China), Ideosphere (India), Bold (Singapore) CommPRO Editorial Staff Affect, a public relations agency specializing in technology, healthcare and professional services, and European tech PR and marketing agency With, announced today the creation of a global network of technology public relations agencies, the With Global Alliance. The With Global Alliance is launching…

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5W Public Relations Names Matthew Caiola and Dara A. Busch President

CommPRO Editorial Staff 5W Public Relations, one of the 15 largest independently-owned PR firms in the U.S., announced today that effective immediately, Matthew Caiola and Dara A. Busch have been promoted to President of 5W Public Relations. The two presidents will play a vital role in the continued expansion and aggressive growth plans of 5WPR.  Matthew Caiola…

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How Readership, Timing and Social Shares Affect SEO and Earned Media Value

Michael Burke, MSR Communications  An “earned” media placement from a journalist stands in contrast to paid media, such as advertisements, in that it provides more credibility than advertising and is more influential in purchasing decisions. However, even with what would be considered excellent media placements, it’s not always easy to determine the value, as many…

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Want to Show up in Social Media?  Pitch to Mainstream Media

Ray Boyer, Boyer Media There is no question that social media can be a powerful way to reach a huge audience with information about your work.  There is a powerful and out of vogue tool that can be used to trigger those social media conversations—good old-fashioned media relations. Let me explain why I believe pitching…

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Diving Into Media Trends With Machine Learning: A Case Study in U.S. Election Coverage

Michael Burke, MSR Communications  PR practitioners are probably more well-versed in media trends than any other profession–perhaps even more so than journalists themselves–yet, we often find media coverage patterns as baffling as the rest of the public. Undoubtedly, the next frontier for communications will involve using technology to gain a greater understanding of why certain…

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PRSA To Recognize Members for Substantial Contributions to the Society and Public Relations Profession at 2019 International Conference

CommPRO Editorial Staff PRSA, the nation’s leading professional organization serving the communications community, will present eight individual awards during the PRSA 2019 International Conference, honoring members who have served the Society with distinction and made a difference in the public relations profession. The individuals will receive these awards during the Conference being held from Oct.…

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How to Tier a Media List with Unsupervised Machine Learning

Michael Burke, MSR Communications  In PR we often face a challenge when our clients or businesses ask us to identify the ‘most relevant’ media outlets. How would you rank the media outlets we should be pursuing based on importance? It’s not an easy question, because no single metric provides a satisfactory answer. Ranking them by…

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