Search results for: cybersecurity

Why Business Students Should Learn Strategic Communications

Tracy Schario, APR  Warren Buffett famously said, “It takes 20 years to build a reputation and five minutes to ruin it.”  With that sage advice, it comes as a surprise that only six percent of MBA programs require any communications courses. Most of those are public speaking or interpersonal classes rather than strategic communications and reputation management courses,…

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Big Hack Attack: Protecting Corporate Reputation and Brand Value in the Wake of a Data Breach

Editor’s Note: Are you interested in learning more about Reputation Risk Management? Register for PRSA’s Reputation Risk Management Certificate Program https://bit.ly/prsarrm   Scott Farrell, President, Global Corporate Communications, Golin When you Google “top crises of 2015,” included in the top-10 of nearly every list are one or more of the high-profile data breaches of 2015. Chick-Fil-A, Blue Cross…

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Not Fake News: FINRA 2018 Priorities

Elin Cherry, CEO, Elinphant Adaptions and “CliffsNotes” version of FINRA 2018 Priorities. All opinions are my views and do not necessarily reflect FINRA guidance. My recommendations offer proactive advice to address FINRA priorities in anticipation of a FINRA examination, sweep letter or inquiry. I adjusted the topic structure to emphasize the priorities that I believe…

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MLK Would Want the Cycle of Hate to End

Neil Foote, President & Founder, Foote Communications Right about now, as the world celebrates Rev. Martin Luther King, Jr.’s birthday, the world is on edge.  President Trump has maligned citizens of Haitians and African countries. In Hawaii, residents panicked in fear for 38-minutes when an alarm about a missile attack was a false alarm.  The…

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Industry News

INDUSTRY NEWS Sep 2, 2021 | Industry News Edelman Trust Barometer Special Report: The Belief-Driven Employee Aug 30, 2021 | Industry News, Public Relations A Call for Action: The Role of DEI Data in Charting a Path Forward Aug 24, 2021 | Industry News Talkwalker Acquires Reviewbox Aug 19, 2021 | Industry News SAIC Appoints Catherine…

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Dynamic Signal Improves Workplace Communication with SmartContent, Powered by IBM Watson

CommPRO.biz Editorial Staff Mobile-first company communications platform, Dynamic Signal, has announced the launch of SmartContent, an intelligent content feed, powered by IBM Watson’s Artificial Intelligence (AI) technology. This new feature allows enterprise customers to curate and disseminate timely, relevant content, specifically tailored to employees across roles, geographies, or business units, increasing productivity and employee engagement.…

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PR Council and CommPRO Announce Expansion of PR Genome Webinar Series

CommPro.biz Editorial Staff The PR Council (PRC) has partnered with CommPRO.biz to expand its 2017 PR Genome webinar series. They are collaborating on five new, free webinars that will be promoted to the PRC’s membership of over 110 leading U.S. agencies and the CommPRO.biz community of 170,000+ c-suite professionals working in the communications industry. The PRC’s PR Genome webinar series…

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#Ransomware – Crisis Communications Management Steps for Impacted Companies

Mike Shultz, Chief Executive Officer, Co-Founder, Cybernance   On Friday, May 12, ransomware cyber attackers indiscriminately attacked state agencies and enterprises all over the world. As the ransomware virus spread through company networks, putting valuable company and customer data at risk and stalling operations for many, organizations were going into crisis mode. It’s pertinent that a…

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Privacy and Protection: Your Three-Minute Guide to VPNs

Nathan Hughes, Secure Thoughts In recent years, Virtual Private Networks (VPNs) have been gaining attention. As our work continues to digitalize, cybersecurity has become an essential practice for all businesses. If you want to ensure personal safety, as well as privacy amongst your employees, then additional online systems are unavoidable. A VPN is one of…

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INDUSTRY NEWS Trump’s Brand Story – An Unconventional Success Strategy February 19, 2017 | Industry News, Marketing, Public Relations PR Genome Webinar – How PR is Vital to the Future of Branded Video Content in 2017 February 19, 2017 | Events, Industry News, PR Council Donald Trump Rants and Raves at the Press in a Classic Example of Misdirection…

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FINRA’s Deep Dive into Fintech: Discussing How Wall Street’s Regulator is Staying on Top of Industry Innovation

By Silvia Davi, Chief Marketing Officer, Equities.com The constant influx of new technologies into the financial sector is driving major transformation on Wall Street. Most recently, the advent of advanced systems like artificial intelligence, big data and high frequency trading has made the finance industry almost unrecognizable from what it looked like just a decade…

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TransMedia Group To Launch ‘Cyber Security Seal’ Warning Hackers To Keep Away

By CommPro.biz Editorial Staff International PR firm TransMedia Group said it’s facing a bit of a “cyber dilemma” after having been hired to launch CyberSecuritySeal, a mark warning hackers that personal data stored on a website is protected. The firm said it was weighing the positives and negatives of launching a Public Relations campaign that could be…

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How to Maximize a Conference: 3 Lessons from #PRSAICON

Conferences, trade shows and industry events are a huge investment of time and resources. So how do you make the most of your experience? Cision spent the last few days at PRSA International Conference 2016 (#PRSAICON) giving presentations, engaging on social media and even launching our next-gen platform Cision Communication Cloud™. In that whirlwind of…

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Crisis Communications for Government in the Digital Age

By Julie Murphy, Partner & SVP, Public Relations,  Sage Communications Whether it is a terrorist attack, political corruption, cybersecurity breach or natural disaster, the government is no stranger to crisis and the tricky communications that come along with them.  Federal and local government organizations are held to an even higher standard of ethics and transparency, given…

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Security, Preparedness, and Exposure – The Panama Papers Paradigm

By Samantha Kruse, Account Supervisor, LEVICK The fallout from the leak of 11.5 million documents held by Panamanian law firm Mossack Fonseca, first revealed by the International Consortium of Investigative Journalists, has yet to reach its peak. Though comparatively fewer Americans than internationally-recognized names have been exposed so far, the number of American institutions implicated…

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Helping Investors Stay Calm in a Volatile Market

By Nati Katz, Manager, Technology Practice, Burson-Marsteller Senior and longtime market experts claim that what happens during the first few days of January dictates the year’s overall stock market performance. If that’s true, and considering the opening trading day of 2016, investors have a lot to worry about. The first day of trading in 2016…

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