Search results for: content marketers

Are Great Ratings Key to Running The Country? You Bet They Are!

By Mary C. Long, Chief Ghost, Digital Media Ghost Smart businesses know that perception is everything – so do smart politicians. And with news sites becoming less substance and (alarmingly) partisan, offering angles better suited for the entertainment sites they compete with, successful politicians know that an exceptional online presence is key to getting elected today. So…

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The Future of Public Relations Is Now (INFOGRAPHIC)

  The practice of public relations has undergone a dramatic transformation over the past five years, a result of digital media’s disruption of traditional communications channels. And for those five years, we’ve chronicled and analyzed this evolution on Beyond PR. If you dig into our archives, you’ll find that our very first blog post, published on October…

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Tips and Tactics for Marketing to Millennials

By Paige O’Neill, Chief Marketing Officer, SDL As consumers’ lives become increasingly digitally-focused, marketers are scrambling to figure out the best way to foster meaningful customer relationships. Connecting with the millennial generation in particular is now critical for brands because of the significant buying power  this demographic holds. Millennials are the customer of today and of the…

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On-Demand Webinars

PR Newswire makes archives of all our webinars available on demand. You are welcome to check our Upcoming Events and Webinars page to add some of our live events to your calendar, or catch any of them on demand as it fits into your schedule.  Choose from the events below to find information relevant to…

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About Strategic Video Communications

People are increasingly in control of the content they consume and have become less tolerant of interruptions. Our opt-in culture wants the content they want when and how they want it. This has created a major problem for marketers relying on advertising to move the needle among people in their target market. PRketing® is a…

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About PR Newswire

    PR Newswire is the premier global provider of multimedia platforms that enable corporate communicators and marketers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry 57 years ago, PR Newswire today provides end-toend solutions to produce, optimize and target content — from rich media to…

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