Search results for: for consideration

Eleven Questions You Must Ask Before Conducting Public Relations Research

By Mark Weiner, CEO, PRIME Research – North America What are your organization’s objectives? The need to relate an organization’s activities and investments to its overall goals and objectives is not confined to public relations, but not doing so is a surefire path to failure. Who cares, for example, if the PR department generates awareness for…

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Writing Stories for the Media: Tips & Tactics

By Alex Bloom, Director, O’Neill and Associates The ground shift in the print media industry – the precipitous decline in advertising dollars, the change to a readership accustomed to free content, the replacement of finite pages of copy by the infinite space of the worldwide web – has forced news publications to adopt the mantra…

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Where the Heck is Steve? Telecommuting Etiquette

Editor’s Note: This is the first in a series about workplace etiquette. Click here to read the second post, “Who Just Joined? Conference Call Etiquette“ By Sean O’Brien, Executive Vice President, Strategy and Communications, PGi Telecommuting, flexible work and remote work are on the rise, and there’s no sign that the train is slowing down. In…

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Using Conference Calls To Examine Potential Company Leaders

By Simon Davis Effective leadership is defined as the ability to successfully integrate the individual talents of various individuals into a cohesive and cooperative whole that can effectively work together towards a perceived goal. Based on this definition, the characteristics of an effective leader consist of being able to create cooperation and cohesiveness within a…

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