Search results for: leader

Stressed? 5 Tips to Thrive in Business During December Stress

By Leslie Grossman, Chair, Vistage International, & Author, LINK OUT: How to Turn Your Network into a Chain of Lasting Connections  As we enter the holiday period, many of us experience major stress. What do we worry about? Making the numbers, giving or getting bonuses, spending more time with our families and more. We all have our own…

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The 4 Skills Every Successful Chief Marketing Officer Possesses

As marketing has been transformed by the digital revolution, so has the role of the Chief Marketing Officer. Marketing executives are called upon to lead their teams through rapid changes, adjust to evolved buyer behavior, and drive growth for their organizations. The CMO must find ways to be relevant not only to the business as…

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Australia’s Most Mentioned Issues in the Media (November 28 – December 4)

Editor’s Note:  Welcome to this weekly recap of Australia’s news, powered by iSentia PM Malcolm Turnbull spoke at the UN climate change conference in Paris on Monday, and pledged Australia will contribute at least $1 billion over the next five years to developing countries for climate mitigation, although this will come out of the existing foreign aid…

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Employee Engagement in the Mobile Age (On-Demand Webinar & Presentation)

Webinar Overview Companies are losing hundreds of billions of dollars every year due to a lack of employee engagement. With Millennials expected to comprise 75% of the workforce by 2025, they are demanding that their employers provide them with the tools they need to be productive and engaged. However, a recent study conducted by theEMPLOYEEapp…

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Examining the GOP’s Communications Strategy

By Bill Rosenthal, CEO, Communispond The horrific assaults on civilians in Paris November 13th allegedly carried out by Muslim extremists immediately called on Republican leaders and presidential primary candidates to remind supporters of what the party believes is its unassailable and unmatched commitment to national security. As each candidate works to position him or herself…

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What Marketers Should be Most Thankful For

By Joanna O’Connell, CMO, MediaMath This time of year, it’s typical to take stock of what we’re thankful for – our friends, family, health, job and other positives in our live. But what should marketers be thankful for? 1) The rise of programmatic marketing Programmatic advertising has shifted from “tip of the spear” to “mainstream.” As…

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Creating Stand-Out Digital Advertising in a Crowded Online Field

How Using Creative, Strategic Thought Will Help Your Social Advertising Plan Soar By Sue Reninger, Managing Partner – Brand Strategy, RMD Advertising The holiday season begins earlier each year, with brands dawning festive personas and introducing new must-have products that entice consumers to buy as soon as the first leaves drop. 41% of Americans said they start their…

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Australia’s Most Mentioned Issues in the Media (November 21– 27)

Editor’s Note:  Welcome to this weekly recap of Australia’s news, powered by iSentia PM Malcolm Turnbull told Parliament on Wednesday that men must lead by example to address violence against women, calling for a significant cultural change in Australia on White Ribbon Day and releasing new research that shows blaming domestic violence victims and downplaying its severity…

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Top 6 Marketing Survival Tips for Cyber Monday

By Jess Stephens, CMO, Smartfocus Black Friday and Cyber Monday — traditionally among the busiest shopping days of the year — are upon us. But as usual, there’s anxiety in the air for marketing departments, since the kickoff of the holiday shopping rush invariably brings a few surprises and may reveal deficiencies marketers wish they’d spotted…

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Creating a Joyful Planet

Patrice Tanaka, Founder & Chief Joy Officer of Joyful Planet LLC, whose consultancy is focused on helping people live their life’s purpose and, in doing so, unleashing all the success, fulfilment and joy available to them, interviews people who are actively living their purpose and contributing to a more joyful planet.  This interview spotlights Cathe…

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Australia’s Most Mentioned Issues in the Media (November 14 – 20)

Editor’s Note:  Welcome to this weekly recap of Australia’s news, powered by iSentia The coordinated terrorist attacks in various locations in Paris last Friday night (Saturday morning Australian time) that killed over 130 people, totally dominated all media this week. ISIS were quick to claim credit for the attacks, while condemnation came from world leaders gathering for…

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Linking Sony PlayStation 4 + Terrorists?…Time For A Brand Crisis Plan

By David E. Johnson, CEO, Strategic Vision, LLC The worst thing for any brand is to be associated in any shape or form with a tragedy.  Recall the harm to the corporate image that both American Airlines and United Airlines suffered because the terrorists hijacked their planes on September 11, 2001.  So imagine Sony right now as…

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Managing Crisis in the New World Order: Terrorism and Tolerance

By Neil Foote, President & Founder, Foote Communications As the world grieves over the horrific terrorist acts in Paris, there’s a period of uncertainty – and an opportunity for companies to help ease their employees’ fears. It’s also a time for companies, particularly those doing business abroad, to send a message that promotes tolerance for…

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Violent Extremists, ISIS, Boko Haram, and the Al-Shabaab War on Humanity: Top 5 Ways to Protect Yourself from Violent Attack

Editor’s Note:  This is the second in a series of business and personal safety guidelines developed by Jessica Robinson, Founder & CEO, PurePoint International.  Click here to read Part I, “The ISIS War on Soft Targets: Is Your Business Vulnerable to a Terrorist Attack? Top 5 Ways To Prevent Threats on Your Business.” By Jessica Robinson, Founder &…

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The Social PR Virtuoso: A New Course Offering from Shonali Burke

In her first ever online course, PR thought leader Shonali Burke will help you take your Social PR game from humdrum to “Hallelujah!” in just four weeks. Here are the details: ● It’s a 4­module course, on Social PR the way Shonali practices and teaches. ● It it has everything from getting started to messaging to…

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Without Notes – Hosted by Michael Levine…”The World Gone Mad”

Editor’s Note: Media expert and author Michael Levine speaks  with Chris Voss, a past Instructor of International Business Negotiation at Harvard University and a retired Federal Bureau of Investigation special agent who was the FBI’s lead international kidnapping negotiator from 2003 to 2007.  This is Part 2 of  Levine’s discussion with Voss.  They delve into the terrorist…

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Peppercomm: Pushing Boundaries for the Next 20 Years

By Jackie Kolek, Partner and Managing Director, Peppercomm Last month, we celebrated Peppercomm’s 20th anniversary.  Started by co-founders Ed Moed and Steve Cody in what Steve likes to call Ed’s “squalid” one-bedroom apartment, Peppercomm has grown from a two-person to start-up to a 125-person firm with offices in New York, San Francisco, Boulder, CO, and London.  But…

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