Search results for: engage

Is Your Virtual Team Tuning Out?

  Carol Kinsey Goman, Ph.D. Love them or loath them, virtual meetings are here to stay. For many leaders, conducting meetings online is familiar and comfortable, especially for international teams that always met virtually or industries where frequent videoconferencing was routine. But if you found the switch from in-person to virtual meetings to be a…

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The Real Reasons to be Scared this Halloween

Simon Erskine Locke, Founder & CEO of CommunicationsMatchTM  Halloween’s origins are in the Celtic celebration of Samhain (pronounced `Soo-when’, `So-ween’ or `Saw-wen’) which marked the seasonal shift from the end of the harvest season to winter. It was a time when the dead could return to walk among the living. 88 dd Today, plastic skeletons, carved…

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Women in the Workplace More Stressed Than Ever

  The last week in October is dedicated to Businesswomen in America. The goal of this week is to celebrate the achievements of business and professional women in all levels of the workplace. While there are many areas of company life where women are stepping up and leaning in, the 2021 Women in the Workplace…

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Agency Recommendations Matter – More than Ever

Simon Erskine Locke, Founder & CEO, CommunicationsMatch™ In research we have conducted over the last five years, one thing has been consistently clear: recommendations matter. When we asked clients how they found agencies (in our first PR & Communications Agency Search Report in 2017), 76 percent said they ask peers. Interestingly, only 20 percent said…

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The Fragrance Foundation Launches Industry-Wide DEI Initiative, #FragranceForwardTFF with High-Profile Webinar

CommPRO Editorial Staff The Fragrance Foundation’s (TFF) signature DEI initiative, #FragranceForwardTFF, officially launched with a free webinar, Industry Perspectives on Diversity, Equity & Inclusion. Featuring brand owner Chris Collins, World of Chris Collins; Givaudan Senior Perfumer, Linda Song; Rob Smith, founder, The Phluid Project; and, Corey Smith, Head of North America DEI, LVMH,  the virtual…

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Communication Strategies in the Workplace

Workplace communication is the exchanging of information and ideas within an organization. Effective workplace communication is when this information is sent and received accurately – something that is central to all business goals.  97 percent of workers believe that communication impacts the success of tasks every day. It’s vital to create a positive communication strategy…

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CoinAgenda Global Gathers Blockchain Leaders for Oct 25-27 Las Vegas Event

  CommPRO Editorial Staff CoinAgenda (www.coinagenda.com), the premier global conference series connecting blockchain and cryptocurrency investors with startups since 2014, today announced it will be welcoming top cryptocurrency and fintech leaders to explore trends in crypto-economics, investing, regulations and other projects and initiatives during a three-day event at the New York-New York Hotel in Las…

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Pollen DeFi: Next-Gen Asset Index Emerges From Build Mode

CommPRO Editorial Staff Pollen DeFi is a decentralized, next-gen platform where the community manages the portfolios represented by asset pool tokens. Decentralized finance is designed to be by the people, for the people. Acknowledging this, Pollen DeFi is building the first truly decentralized platform for managing tokenized asset pools. The platform is a merit-based DAO.…

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Opinion Series: Science for Social Good, Part I – Climate Crisis: How Science and Marketing Can Avert a Cataclysmic Global Crisis

e Attacking the Problem of Climate Change Through Science, Data and Knowledge Dwayne Flinchum, President, ScientificBrandsTM As the global temperatures rise, extreme precipitation events will drop more water, according to a report by the Intergovernmental Panel for Climate Change. Extreme flooding has become the new normal in many parts of the world. As reported by The New York…

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Peppercomm Introduces Laughing Matters Council to Help Businesses Harness the Power of Humor

CommPRO Editorial Staff Peppercomm, a leading strategic communications and marketing agency, today announced the launch of its new strategic advisory council of trusted experts in humor. The Laughing Matters Council brings together distinguished industry leaders with an eye for workplace culture and breakthrough thinking to guide Peppercomm and its clients in using the principles of humor to drive long-term business success.   The Stakes Have Never…

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Now’s the Time to Make Lemonade

s Cary Broussard, Author, Speaker, Coach, DE&I Advocate We surveyed 200 leaders nationwide at Cinderella to CEO, asking women and men how the global pandemic affected their professional and personal stamina. There are many “aha” findings in their responses, but we had one big takeaway – They told us that never before have mindfulness, truthful…

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Two Lessons TikTok can Teach Facebook

  Dr. David Hagenbuch, Ethicist and Professor of Marketing, Messiah University, Author of Honorable Influence, Founder of MindfulMarketing.org   Most of us have used social media to learn how to do something, from making bread to remodeling a bathroom.  We often turn to such media for new skills, but what if these sites could educate each other?  In the…

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How the Millennial Exodus Affects Company Culture

  Technology, combined with the pandemic, has led to more companies embracing the possibility of remote work, raising interesting questions about managing millennials in the workplace – and even whether a workplace is still required. While this trend is attracting many different people, Millennials are embracing remote work with enthusiasm. They’re digital natives, it appeals to…

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Up Your YouTube Game With These 7 Simple Strategies

Brian Wallace, Founder & President, NowSourcing YouTube has more than 2 billion logged-in views per month and counts about three-quarters of U.S. adults as viewers, according to Hootsuite. These numbers are astounding. By some measures, YouTube is more popular than Facebook, the otherwise undisputed king of social media in North America. Influencers, brands, professionals keen to…

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Employers and Employees Disagree about Company Culture During Pandemic

  A recent series of surveys conducted by the Society for Human Resource Management (SHRM) uncovered a big disconnect between how executives, HR managers, and employees feel about how company culture has impacted working Americans during the COVID pandemic.  Almost three-quarters of executives polled (72%) said they believe that their company culture has improved since…

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