Search results for: employee engagement

The Business Benefits of Strategic Diversity and Inclusion

Marci Davis, Communications Practice Leader, Jacobs Engineering “E. pluribus unum” graces the back of the U.S. dollar and is Latin for “out of many, one.”  The phrase captures the original vision of our country, where the differences of the colonies created a greater whole. This concept is also at the core of Diversity & Inclusion (D&I) principles, which…

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4 Tips to Safeguard Reputation and Reassure Customers After a Security Breach

Sandra Fathi, President, Affect The year 2014 was riddled with highly publicized data security breaches of all shapes and sizes, affecting notable brands such as Sony, Target, Neiman Marcus, Home Depot, HealthCare.gov and JP Morgan Chase. Writing in PRSA’s Tactics, Sandra Fathi provided four guidelines for organizations to protect brand reputation in the event of a…

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Not Fake News: FINRA 2018 Priorities

Elin Cherry, CEO, Elinphant Adaptions and “CliffsNotes” version of FINRA 2018 Priorities. All opinions are my views and do not necessarily reflect FINRA guidance. My recommendations offer proactive advice to address FINRA priorities in anticipation of a FINRA examination, sweep letter or inquiry. I adjusted the topic structure to emphasize the priorities that I believe…

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2018 Proxy Season Preview (Webinar On-Demand)

  Webinar Overview Our expert panel representing points of views of investors and advisers to issuers will preview the 2018 proxy season and provide participants insights into anticipated hot button issues, expected shareholder proposals, changes in proxy advisory firm policies, effects of the new SEC guidance on shareholder proposals, and trends in shareholder activism.  The panel discussion will answer these key questions:…

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Post-IPO Communications: What to do After the Honeymoon is Over

Michael Fox, Managing Partner, ICR While completing an IPO represents the culmination of a lot of hard work and planning (not to mention the effort it took to a build a company with sufficient size and growth prospects to go public in the first place!), it is actually very much the beginning of the journey…

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Introducing NSF 391.1: Professional Services Sustainability Standard

John Edelman, Managing Director, Global Engagement and Corporate Responsibility, Edelman Professional services firms, like other sector-specific organizations represented by such groups as The Sustainability Consortium, Electronic Industries Citizenship Coalition(EICC), and the Sustainable Apparel Coalition, have seen stakeholder expectations increase for operating our companies more sustainably. We have experienced a growing number of RFP client requests…

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Public Relations Global Network (PRGN) Marks 25 Years as the World’s Local Agency

CommPRO Editorial Staff One of the largest international networks of independent public relations agencies, the Public Relations Global Network (PRGN), marked its 25th anniversary this year.  At their  fall meeting in Kyoto, Japan, they welcomed three new member firms from Asia, Central America and South America. PRGN celebrates this 25th anniversary milestone with 51 agency partners…

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PRIMEChat: Better Insights. Better PR-ROI. (On-Demand Webinars)

About PRIMEChat Each month, the Institute for Public Relations and PRIME Research partner to bring many of the PR’s greatest communications researchers to you wherever and whenever you do business.  We invite you to join us each month for illuminating web conferences.  Each installment includes a presentation by the featured expert along with an extended question-and-answer…

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PR is Evolving, But Don’t Forget the Basics

Tiffany Guarnaccia, Founder & CEO, Kite Hill PR It’s no secret that almost every industry has been forced to quickly evolve alongside the digital revolution. Operations that once took weeks to complete with computers the size of an entire room can now be accomplished in a few minutes with a computer that fits in your…

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An Inside Look at Daniel J. Edelman’s Vision and Legacy

Wendy Glavin, Founder and CEO, Wendy Glavin Agency We all know Edelman, the largest global communications marketing firm, its distinguished creative reputation, and its long list of prominent clients, including Unilever’s Axe brand, The American Lung Association, PayPal, and GE, among others. But, Monday night at Edelman’s 65th Anniversary Founder’s Day Event at Baruch College, co-sponsored by CCI and…

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Dynamic Signal Appoints Joelle Kaufman as Chief Marketing Officer

CommPRO.biz Editorial Staff Dynamic Signal, the mobile-first company communications platform, today announced the appointment of its new Chief Marketing Officer (CMO), Joelle Kaufman. As more organizations suffer the negative business impact of disengaged, disconnected employees, the demand for Dynamic Signal’s technology has continued to increase dramatically. Kaufman, who has more than 20 years of experience…

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Three Practical Ways Retail Marketers Can Benefit from Chatbots

CommPRO.biz Editorial Staff Intelligent media delivery company Valassis has shared insights on the value of chatbots in the current retail climate.  These powerful AI programs can enhance consumer engagement, as well as create job functions and employee efficiency and productivity. “The wave of AI innovation has brought chatbots to the forefront, but this does not…

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Our Duty is to Guide People to Real News and to Discern What’s Fake

Wendy Glavin, Founder and CEO, Wendy Glavin Agency Behind the Scenes @Social Journalism Livestream was explored by panelists Catherine Taibi, Bloomberg’s Social Media Editor, Peter Himler, Principal, Flatiron Communications, and Helen Novicka, Marketing Director and Head of Digital Media & Strategy, Burson-Marstellar, on Thursday, September 14 at Cision Headquarters. Moderator Chris Lynch, Chief Marketing Officer, Cision…

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#8 MOST-READ REPORT in 2017: The State of Workplace Communications, 2017 – Dynamic Signal Releases New Report

CommPRO.biz Editorial Staff The first annual “State of Workplace Communications” report by Dynamic Signal reveals that companies struggle to reach employees in today’s disconnected, widely distributed workforce. Technology has fundamentally changed the way we communicate, and today’s highly distributed workforce now requires companies to communicate with employees in a way that is mobile-first, personalized, and…

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In the Trump Era, Silence is No Longer an Option for Corporations

Ryan Rudominer, Principal, R2 Strategic Consulting Much was left unsaid when President Trump tweeted Wednesday afternoon that “Rather than putting pressure on the businesspeople of the Manufacturing Council & Strategy & Policy Forum, I am ending both. Thank you all!” It was a remarkable revolt from corporate America against the CEO President Donald Trump when the decision…

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