Search results for: corporate brand

PR Masters Series Podcast, Episode #42 – Cheryl Procter-Rogers

About the Podcast The Stevens Group has been presenting the PR Masters Series Podcast for almost two years now.  This series is part of the ongoing partnership between The Stevens Group and CommPRO to bring to PR, digital/interactive and marketing communications agencies the wisdom of those who have reached the top of the PR profession.  Today’s special guest is Cheryl…

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Richard Levick Discusses the Regulatory Hall of Fame

“I think that we all do heroic things, but hero is not a noun, it’s a verb.” —Robert Downey, Jr. Over the past few weeks, we have had podcast conversations with the likes of former Congresswoman Elizabeth Holtzman, who, among other things, co-authored with Senator Ted Kennedy the Refugee Act of 1980, and co-founded the Congressional…

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(SPECIAL) PR Masters Series Podcast, Episode #41 – Joe Lockhart

Special Episode Joe Lockhart knows the White House through and through.  His responses to my questions during our recent PR Masters Series podcast reflects that.  Joe described to our listeners how an effective and experienced White House press secretary prepares for a press briefing and maintains trust, integrity and transparency.  Judging from my interview with Joe, it’s clear to…

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Richard Levick on The Day the Music Died

  On Saturday morning I was thinking about “The day the music died,” Don McLean’s line from “American Pie.” Although I knew the meaning and remember the song well going back to the moment it was released in 1971 (at a shocking length of eight-plus minutes, no less!), I just had to look it up…

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Five Reasons Why Mentorship is More Important Than Ever

  Barri Rafferty, EVP, Head of Communications, Wells Fargo I became Head of Communications at Wells Fargo seven months ago, and I’ve yet to meet a single member of my team or my colleagues in person. This creates new challenges as so many of us work remotely today. Then imagine, young people seeking internships, displaced…

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Impeach, Indict, Heal? A Discussion of Post-Trump Washington

  Joe Lockhart, White House Press Secretary under President Bill Clinton, and Former Congressman Charlie Dent, Pennsylvania’s 15th Congressional District. join Michael Zeldin for this timely conversation about the second impeachment of Donald J. Trump. Guests Joe Lockhart, White House Press Secretary under President Bill Clinton Joe Lockhart is perhaps best known for his service…

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It’s Never Too Late: Do What You Want. Be Who You Want to Be

Wendy Glavin, Founder & CEO, Wendy Glavin Agency Last year crystalized my vision to help others discover their true potential by looking back.  I’ve been doing this all throughout my life. Now, I have the tools to help you. Your Background Think about what you loved as a child. I’ll get you started by highlighting what…

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Reputation in a New Era

Ronn D. Torossian, CEO, 5WPR Businesses face a new set of challenges with the current changing landscape of business, social, and political dynamics. We’re now living in a time when brands and corporations that have worked hard to develop a positive reputation have both a lot to lose and a lot to gain by sudden…

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The Content Council Announces New Board of Directors

New Chair, Red Havas EVP Linda Descano, CFA®, Brings Years of Merged Media Experience to the World’s Premiere Content Marketing Organization CommPRO Editorial Staff The Content Council, the premier nonprofit organization representing content marketers globally, is pleased to announce the election of its 2021–2023 board of directors. Linda Descano, CFA®, executive vice president and head…

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9 Communications Predictions for 2021

Be prepared for a year of digital domination, concrete DE&I action, and livestreamed events.     Dorothy Crenshaw, CEO, Crenshaw Communications 2020 has been a year like no other. Even the Oxford English Dictionary is at a loss for words to describe it. If we could wipe it off the calendar and start again, most of us…

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Close Up with EIN Presswire: A New Type of Distribution Service

CommPRO Editorial Staff EIN Presswire is an organization that had everything in place to succeed in 2020. They had a 100% remote workforce in place. Their DNA was already in the cloud. The press release distribution industry was already at an inflection point. Overly consolidated. Expensive. The pandemic has resulted in the recalibration of corporate…

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The Power to Persuade: Psychology, Technology & Communications

Simon Erskine Locke, Founder & CEO of CommunicationsMatch™ It’s fascinating to watch the developers of Facebook, Instagram, Google, and Twitter discuss the dark side of the technology they created in Netflix’s The Social Dilemma. “These services are killing people and causing people to kill themselves,” says Tim Kendall, former executive of Facebook, former president of Pinterest, and current CEO of Moment.   As the CEO…

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I’m Not the Crisis Insider: A Q&A with PRNEWS’ Seth Arenstein

Loretta Prencipe, VP at RH Strategic Communications  Seth Arenstein laughs when I say, “You’re the crisis insider,” pushing back that he’s simply the editor of PRNEWS’ Crisis Insider, a monthly newsletter. But, for some PR pros, Seth is synonymous with Crisis Insider and his columns at prnewsonline.com are a must-read — alternatively practical, forward-looking, and…

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The Giving Block’s Bitcoin Tuesday 2020 Sees 1,000% Growth in Nonprofits Accepting Cryptocurrency Donations

CommPRO Editorial Staff The Giving Block, the cryptocurrency donations company, is launching Bitcoin Tuesday on December 1, a fundraising campaign aiming to recreate the magic of the 2017 “Pineapple Fund.” Last year, only 12 nonprofits were fundraising cryptocurrency. This year, over 120 nonprofits have joined the movement, backed by an A-Team of crypto companies supporting this day…

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Agency Technology – Are You Thinking Website or Business Platform?

Simon Erskine Locke , Founder & CEO of CommunicationsMatchTM  “We always overestimate the change that will occur in the next two years and underestimate the change that will occur in the next ten. Don’t let yourself be lulled into inaction.” Bill Gates Agencies are making significant investments in technologies, yet many remain stuck in the paradigm of thinking about websites rather than business platforms.     Most firms…

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