Search results for: HEALTH
How Blockchain Can Change the Future of Medicine (INFOGRAPHIC)
Brian Wallace, Founder & President, NowSourcing Right now, data breaches are a massive problem for the healthcare industry. They cost an average of $429 per patient record compromised thanks to legal, technical and regulatory functions. Healthcare centers also lose their reputation and consumer trust in the wake of a cyberattack. Why would hackers target healthcare providers? …
Read MoreNot Again!
Tom Madden, Founder & CEO, TransMedia Group My nose was still bleeding from my meteoric ascent up the executive ladder at NBC when my boss, the late TV wunderkind Fred Silverman, told me something I’m reminded of practically every night watching television. Advertising messages laced with sardonic wit and a splash of humor penetrate deeper…
Read MoreReport: Company Leaders and Employees are Operating Under a Striking Disconnect
As the nature of work continues to change, clear internal comms strategies have never been more important. David Grossman, CEO, The Grossman Group The progress made by corporate leaders in adjusting to pandemic-related challenges may not be quite as rosy as they think. A huge disconnect appears to exist between the views of executives and those of…
Read MoreMarc Roberts On Building a Community Around a Brand
With the evolving expectations in terms of customer experience from brands by consumers, companies have to look into developing deeper and more meaningful relationships with their target audience. Some of the main decision-making factors in the last year that were even more popularized by the pandemic were social justice, inclusion, diversity, and sustainability. Now,…
Read MoreBeing a Good Pet Parent Can Include Pet Insurance
Brian Wallace, Founder & President, NowSourcing Fighting the loneliness of quarantine is a lot easier with a furry friend by your side. That’s why pet ownership in the US hit an all-time high in 2020. More than half of all newly adopted pets went to first-time pet owners. This is great news for the animals in…
Read MoreWhy Workers Will Continue to Quit in Droves
New data reveals what’s fueling the astonishing wave of resignations—and highlights how companies can turn the tide toward retention. Robby Brumberg, Ragan Communications “The Great Resignation” is actually pretty straightforward. Sure, it’s a culmination of multitudes of factors—including the various traumas inflicted by the pandemic. Employees are also certainly seizing this moment of leverage…
Read MorePR Masters Series Podcast, Episode #55 – Joe Cohen, Chief Marketing and Communications Officer, AXIS
About the Podcast The Stevens Group has been presenting the PR Masters Series Podcast for almost two years now. This series is part of the ongoing partnership between The Stevens Group and CommPRO to bring to PR, digital/interactive and marketing communications agencies the wisdom of those who have reached the top of the PR profession. Today’s special guest is Joe…
Read MoreBlockchain Platform 3air Ready to Solve Telecommunications Problems in Africa
CommPRO Editorial Staff 3air will kick off its public sale on November 26, as seen on the presale page. The platform is building its upcoming public sale on the successful private sale rounds, which saw numerous participants joining. Currently, users register for the public sale and are awaiting Know Your Customer (KYC) and AML verifications.…
Read MorePR Lessons Learned From Mr. Rodgers’ Neighborhood
Arthur Solomon Mr. Rodgers neighborhood has dramatically changed over the years. At one time, the great majority of the sports media and probably 100% of athletes would have built a protective wall around Mr. Rodgers house. But those days are gone and PR people should keep that in mind when selecting an athlete as a…
Read MoreTips to Ease Stress
CommPRO Editorial Staff If you don’t know, stress is referred to as the reaction of the body due to various physical and mental challenges. Therefore, it can either be positive or negative, depending on how you deal with it. Experts believe sleeping timely is important to manage stress. In today’s world, everyone experiences stress. It…
Read MoreFrom Pledges to Progress: The Pressure is On
James Wright, CEO, Red Havas 2020 was the year of the Capital P: pandemic, polarized politics and protests. It was also a seminal moment for businesses to reflect on who they are and where they are going — to really understand their moral compass and get serious about their corporate purpose. Over the last 18…
Read MoreA Conversation with CNN’s Dr. Sanjay Gupta, Author, ‘World War C: Lessons from the Covid-19 Pandemic and How to Prepare for the Next One
Join me and Dr. Sanjay Gupta as we discuss his new and very important book, World War C, Lesson from the Covid-19 Pandemic and How to Prepare for the Next One which addresses many of the most important issues arising out of the pandemic: Why weren’t we ready? What went wrong/right? Pandemics are here to stay; how…
Read MoreThe Miracle Workers
All my life’s a circle; Sunrise and sundown; Moon rolls thru the nighttime; Till the daybreak comes around. It seems like I’ve been here before; I can’t remember when; But I have this funny feeling; That we’ll all be together again. No straight lines make up my life; And all my roads have bends; There’s…
Read MoreHow to Make Your Vaccine Mandate Successful
Follow this smart guidance to ensure your mandate messaging is on point, effective and persuasive. Dr. Leilani Carver In September, President Biden asked the Occupational Safety and Health Administration (OSHA) to enact a new rule that would require any company with over 100 employees to either mandate vaccinations or require weekly testing. So far, most…
Read MoreeCommerce Aiding Women During the Pandemic (INFOGRAPHIC)
Brian Wallace, Founder & President, NowSourcing eBay always strives to support their creative and passionate community of sellers, especially during the COVID-19 pandemic. In 2020, the pandemic brought with it multiple challenges that affected the society and economy, such as job loss, reduced income, and increased household and childcare responsibilities. However, selling on eBay, whether to…
Read MoreAnalyzing The November 2 Election Results (At Least In My Opinion) In Less Than Five Minutes
Arthur Solomon I’m an unabashed political junkie. I have been as long as I can remember. And while I made my name in the PR business as a sports marketing publicity specialist, few people know that I have worked on many none sports programs including political campaigns, ranging from local, to statewide to presidential ones.…
Read MoreCan Your Agency Afford Inaction? – A Virtual Executive Roundtable
Free Virtual Event A Communications Week Event On-Demand Video
Read MoreOpinion Series: Science for Social Good, Part II – Gun Violence: How Research and Communications Can Help Solve Our Growing Problem
Using Research to Attack the Problem of Gun Violence in the U.S. Dwayne Flinchum, President, ScientificBrandsTM As reported by Everytown for Gun Safety, between August 1 and September 15, there were at least 30 instances of shootings on school grounds, killing five people and wounding 23 in total. That marks the most shootings on campus in…
Read MoreEvins Communications Named Agency Of Record For Forbes Travel Guide
CommPRO Editorial Staff Forbes Travel Guide, the global expert on genuine Five-Star service, today announced the appointment of Evins Communications as its communications agency of record, effective immediately. The only independent, global rating system for hotels, restaurants and spas, Forbes Travel Guide has been recognized internationally for 63 years as the authority on luxury. Evins will lead Forbes Travel Guide’s core marketing…
Read MoreThe Museum of Public Relations Presents The Growing Role of Native Americans in Public Relations
Free Virtual Event Thursday, November 11, 6 PM ET
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