How Can Brands Tackle the Collaborative Economy? 25+ Case Studies


By Gregory Pouy, Marketing Artisan in a Digital Age

In 2016, it is impossible to ignore the collaborative economy.  It is everywhere and in every industry. “Uberisation” was probably THE buzzword of 2015 but it is not inevitable. Brands must urgently learn how to tackle the collaborative economy from the best.  In this presentation, you will find a selection of the 25+ best case studies structured in 6 comprehensives parts:

1. Marketing
2. Communication
3. Retail
4. Customer service
5. Internal collaboration
6. Sales

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