Search results for: tom madden

I Knew Mischief Would Get Attention When I Named My Blog ‘Madden Mischief,’ But Now the Maverick ‘Mischief’ Agency is Legendary in Advertising!

The Mischief Mascot: Credit Shutterstock/Courtesy Mischief @ No Fixed Address Tom Madden,  Founder & CEO, TransMedia Group A splash of mischief, a few pinches of salt, some soupcons of absurdity and you have a recipe for capturing attention, a mystical mixture that will poke us out of our platitudinous plodding along the straight and narrow. The…

Read More

From Madden Mischief To Madden Musings

Lemonade Serenade by Don Madden Tom Madden,  Founder & CEO, TransMedia Group Often when I meet people, I’m asked if I’m related to Steve Madden, the shoe guy, or the football guru and game creator John Madden. No, but I did meet big John once at the then Bing Crosby Golf Tournament in Pebble Beach, CA…

Read More

Close Calls with Presidents of the United States

  Tom Madden,  Founder & CEO, TransMedia Group Who really won? Citing irregularities in certain swing states, many still questioned who really won the Presidency.  Sound familiar?  Only this was the 1960 general election.   Was the winner really John F. Kennedy?  Or would Richard Nixon pull it out?   Irregularities had surfaced in Illinois and Texas. Nixon…

Read More

A Closer Look At Botanical Sexism

Tom Madden,  Founder & CEO, TransMedia Group Reading one of my favorite newspapers, The Boston Globe, I came across a story about botanical sexism debunked.   The Globe is one of the half dozen papers to which I subscribe, plus the mags and digital pubs, endless NBC where I used to work, then CNN and FOX TV. …

Read More

Could Critical Race Theory Reduce Racial Violence? (OP-ED)

  Tom Madden,  Founder & CEO, TransMedia Group The mass shooting in Buffalo, NY has me wondering if teaching critical race theory in classrooms might help prevent such horrifying racial violence.  Had this incensed 18-year-old Buffalo mass murderer known about our nation’s history of first enslaving, then subjugating African Americans and all the inequities they’ve had…

Read More

What’s the Best Way to Introduce Ourselves on Our Websites?

Tom Madden,  Founder & CEO, TransMedia Group There’s a place on our websites, often under the heading “team” or some other title where we present or march in our backgrounds, our resumes, our experience, hopefully in an impressive way that tells why we’re worth the fees we charge.    So, do we just list or give a…

Read More

Now Stay Tuned For…Sorry We’re Closing!

Tom Madden,  Founder & CEO, TransMedia Group Ted Turner, the colorful founder of CNN, and myself, the colorful PR guy and author, will soon be in the digital dark. Ted and I were among the earliest subscribers to CNN+, but suddenly now the digital doors to the new streaming service are being shut in our faces.  …

Read More

Elon Musk Is Bent on Giving Billionaires a Bad Name!

Tom Madden,  Founder & CEO, TransMedia Group Winding its way around Hollywood production circles is a TV Series called Xtra Terresla™ whose main character is modelled after Tesla titan, Elon Musk.   As creator of the series, I made Musk the hero, but lately, I’m wondering maybe I should change him to the arch villain, based on…

Read More

As Our world Becomes More Digital, NFTs Are 0ur Digital Property Rights

Tom Madden,  Founder & CEO, TransMedia Group Yes, our world sure has become more digital. We do everything online these days. We work online, play online, watch online, talk online, exercise online and learn online more than ever before. Is that trend is going to stop? Hardly, as the NFT genie’s out of the bottle. With…

Read More

You Can’t Fire Me, Coach. I Quit!

  Tom Madden,  Founder & CEO, TransMedia Group Was Will Smith’s resigning from the Academy of the Motion Picture Arts and Sciences same his saying, ‘You can’t fire me, I quit?’ Or like a kid stomping off the playing field after a fly ball smacks him in the face?   The actor said he had “betrayed” the…

Read More

Did a Misspoken Holocaust Comparison Make Fiddler Fall From a Smoldering Rooftop, Crushing His Violin?  Moral: Never Offend Whom You’re Beseeching to Rescue You!

Tom Madden,  Founder & CEO, TransMedia Group Another gruesome day watching Putin massacring children. Then comes a passionate writer’s blog in The Times of Israel about how Zelensky misspoke.  Tumultuous day ends ironically with heavy-hearted Tevye pulling his horseless cart on TCM while Fiddler serenades yet another pogrom.   Norman Jewison’s Academy Award-winning musical soup puts Ukraine…

Read More

‘Abella, the World’s First Tooth Fairy’ is Coming to Ukraine in Colorful Books to Cheer Up Children Under Attack By Russian Bombings

Tom Madden,  Founder & CEO, TransMedia Group Abella, the World’s First Tooth Fairy are cheerful, heart-warming tales told in a series of award-winning children’s books by author Zane Carson Carruth and today a shipment of them is flying off to children in Ukraine.  “I want more than anything in this world for my books to give children there…

Read More

Think of Job Titles as Mere Steppingstones

  Tom Madden,  Founder & CEO, TransMedia Group A young man fresh out of college is hired by a firm where he was an intern and given the title Director of Public Relations. Fred was flabbergasted by the title.  Maybe humbled would be a more accurate description.  He emails his department head saying: “I would have…

Read More

Is Florida the New Rust Belt in the United States, Replacing Cleveland, Detroit, Toledo, etc.?

  Tom Madden,  Founder & CEO, TransMedia Group The Rust Belt used to be a region of the Northeastern and Midwestern United States experiencing industrial decline starting around 1980 with the transfer of manufacturing jobs overseas, increased automation, and the decline of the US steel and coal industries. Today it’s a different type of rust belt occurring in communities along Florida’s beautiful…

Read More