Search results for: deflategate
What The NFL Did Wrong and What It Should Do Now
David Johnson, CEO & Founder, Strategic Vision PR Group Today’s consumers expect a brand to not only offer the best in quality but also to share their values. The consumer buys into the perceived values of a brand as much as they do the products or services of the brand. That is why the NFL…
Read MoreIf PR is Looking for News, Listen for Frothy Words
By Frank Strong, Founder & President of Sword and the Script Media Words matter, and his word was frothy. Every time financial news broke, I’d ask him a question or two in reaction. His responses were usually pretty insightful, concise, and often became a source of a trend pitch we’d send to media covering the…
Read MoreThe NFL’s Latest PR Challenge – #ColinKaepernick
Editor’s Note: CommPRO reached out to our community seeking crisis communications management commentary about Colin Kaepernick’s protest and refusal to stand for the playing of the national anthem. The NFL is facing a potential image disaster at a time when the league seemed to be finally putting Deflategate and other scandals in its rear view mirror. We welcome your…
Read MoreCrisis in the NFL (Commentaries & Recap-UPDATED)
By Nicole Giovia, Contributing Editor, CommPRO.biz Throughout the past year, it seems that every week there is a new crisis occurring in the National Football League. Spousal abuse, child abuse, illegal fire works causing the loss of digits; with problem after problem, the NFL is facing a real PR nightmare. All the while, Changes have been made…
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