Search results for: deflategate

What The NFL Did Wrong and What It Should Do Now

David Johnson, CEO & Founder, Strategic Vision PR Group Today’s consumers expect a brand to not only offer the best in quality but also to share their values. The consumer buys into the perceived values of a brand as much as they do the products or services of the brand. That is why the NFL…

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INDUSTRY NEWS Trump’s Brand Story – An Unconventional Success Strategy February 19, 2017 | Industry News, Marketing, Public Relations PR Genome Webinar – How PR is Vital to the Future of Branded Video Content in 2017 February 19, 2017 | Events, Industry News, PR Council Donald Trump Rants and Raves at the Press in a Classic Example of Misdirection…

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If PR is Looking for News, Listen for Frothy Words

By Frank Strong, Founder & President of Sword and the Script Media Words matter, and his word was frothy. Every time financial news broke, I’d ask him a question or two in reaction. His responses were usually pretty insightful, concise, and often became a source of a trend pitch we’d send to media covering the…

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The NFL’s Latest PR Challenge – #ColinKaepernick

Editor’s Note:  CommPRO reached out to our community seeking crisis communications management commentary about Colin Kaepernick’s protest and refusal to stand for the playing of the national anthem. The NFL is facing a potential image disaster at a time when the league seemed to be finally putting Deflategate and other scandals in its rear view mirror.  We welcome your…

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Crisis in the NFL (Commentaries & Recap-UPDATED)

By Nicole Giovia, Contributing Editor, CommPRO.biz Throughout the past year, it seems that every week there is a new crisis occurring in the National Football League.  Spousal abuse, child abuse, illegal fire works causing the loss of digits; with problem after problem, the NFL is facing a real PR nightmare.  All the while, Changes have been made…

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