Search results for: customer service

Lack of Customer Service is a Critical Broken Window in Business

Michael Levine A “broken window” in a business could be any flaw that is real or perceived by a customer. It could be paint peeling from the walls, an unclean bathroom, or a messy condiment section. But, one of the most significant broken windows in business are the employees. Every employee is going to make…

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5 Ways to Improve Customer Service

Photo by picjumbo.com from Pexels Victoria Smith The lifeblood of every successful business is customer service. Without good customer service, you can forget about ever trying to retain customers for the long term. Instead, excellent customer service should be the centerpiece of your business model. Sadly, many companies fail at this important task. If you…

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How Fixing Failed Payments Can Improve Customer Retention (INFOGRAPHIC)

Brian Wallace, Founder & President, NowSourcing Most business owners know how much revenue is coming in at the top, but how many know the cost of failed payments? For subscription services, more than two thirds of businesses lose 17% of their profits to churn, often involuntary churn. The #1 cause of involuntary churn? Failed payments. The…

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6 Steps To Qualify Potential Customers Easily

Samantha Higgins In today’s world, businesses and entrepreneurs are always looking for ways to grow more revenue. One way to do so is through building a customer base of qualified customers. But how can you find more qualified customers? Here are six steps to qualify potential customers quickly, which will help you identify and target…

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5 Ways to Improve Your Customer Experience

Samantha Higgins How important is the well-being and satisfaction of your customers? If you are a business owner, you know how crucial it is to keep them happy. The long term success of your business will surely depend on positive reviews. Here are 5 great new tips and tricks that you can make use of…

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How To Find Local Customers with Twitter

Frank Hamilton, Editor, Online Writers Rating Social media presents you with the opportunity to identify with the right target audience for your business or brand. There are several tools and devices so that you always meet the specific targets every time. From the safety and comfort of the internet and social media, you can study…

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Planning For Life Post-Coronavirus: Anticipate Your Customers Needs With Content That Is Educational, Entertaining, and Inspirational

Maria Meadows, President, Model B  If you’re like me, you’ve been inundated with emails from CEOs in the age of coronavirus. With an increasing number of people social distancing, brands, retailers, restaurants, and others are—wisely, I might add—pushing to online content and ramping up their email marketing. Good marketing reaches people where they are, and…

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SIMBA Chain Celebrates Launch of New Smart Contract as a Service on Microsoft Azure Marketplace

CommPro.biz Editorial Staff SIMBA Chain has chosen Las Vegas to celebrate the launch of its new cloud-based blockchain solution, Smart Contract-as-a-Service, on Microsoft Azure Marketplace, betting the ease and speed of developing, testing, and deploying custom enterprise-level distributed apps (dApps) will captured the attention of attendees of Microsoft Inspire, at the Mandalay Bay Convention Centre.…

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Customer Communities and the Future of Loyalty Programs

Jon C. Wolfe, Founder, President and CEO, House Advantage Changes in marketing technology and consumer behavior this past year are setting the stage for innovative trends to come. In terms of customer expectations, marketers are just now beginning to identify and cater to the influence a person’s family and friends exerts on their buying behavior.…

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4 Ways to Effectively Engage Customers for B2B PR Efforts

Katie Creaser, Senior Vice President, Affect  The earned media landscape is tough for anyone trying to secure positive publicity for a B2B company. It seems as if the same sort of stories are being told over and over again. So how can you differentiate your public relations efforts to stand out in a highly competitive…

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Customer Data Management in 2019

 Ajay Khanna, Vice President, Marketing, Reltio In 2018 we saw some transformational shifts in customer data management, ranging from renewed focus on Customer 360 solutions to the introduction of regulations such as General Data Protection Regulation (GDPR) to AI and machine learning becoming mainstream technology. As companies strive to provide more relevant offerings to customers, they’re…

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Personalize Your Black Friday Outreach — Without Creeping Customers Out!

Tara Kelly, CEO, SPLICE Software People all over the world are increasingly worried about their digital privacy. High-profile hacking incidents that compromise personal and financial information are constantly in the news. A recent survey found that eight out of 10 Americans don’t like being tracked online, and more than 70 percent are more concerned about…

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Employee and Customer Experience are One and the Same

Leslie Stefanik, Vice President, Marketing, PublicRelay The correlation between employee and customer experience is a natural one. A customer’s experience with your brand is ultimately shaped by the people they interact with, not by the positive article they read or catchy advertisement they saw on TV. Good marketing and PR will get a customer in the…

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Martech Stacks and The Customer

Eric V. Holtzclaw, Chief Strategist, PossibleNOW In the older days of marketing, several CMOs invested in tools designed to help better manage their campaigns and audiences. These marketers sought to organize, analyze and improve performance, and thus created the first marketing technology stacks- integrated systems that brought order, unlocked targeted campaigns, and personalized messages for…

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4 Tips to Safeguard Reputation and Reassure Customers After a Security Breach

Sandra Fathi, President, Affect The year 2014 was riddled with highly publicized data security breaches of all shapes and sizes, affecting notable brands such as Sony, Target, Neiman Marcus, Home Depot, HealthCare.gov and JP Morgan Chase. Writing in PRSA’s Tactics, Sandra Fathi provided four guidelines for organizations to protect brand reputation in the event of a…

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