Search results for: crisis

Crisis Management Case Study: Gov. Ron DeSantis

Florida Gov. Ron DeSantis sends plane loads of illegal immigrants to Martha’s Vineyard. From a crisis mgt. standpoint, how effective was this political stunt?     “Give me your tired, your poor, Your huddled masses yearning to breathe free, The wretched refuse of your teeming shore, Send these, the homeless, tempest-tossed to me, I lift…

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Crisis … Continued: The Old and New Rules of Crisis Communication 

Lesley Sillaman, EVP, Red Havas  As communicators, we’ve all been taught the standard rules of crisis situations – succinctly put: that you can work your way out of a crisis with timely, transparent and truthful communication. As agency partners, for years we’ve counseled clients and colleagues about the importance of setting up a RASCI and a…

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Specialized Support: How to Reach Employees Amid the Ukraine Crisis

  As Russia’s invasion of the European country continues, companies based elsewhere are finding new ways to aid workers still living in Ukraine. Emma Atkinson, Ragan Communications According to the United Nations, nearly 3 million people have fled their homes in Ukraine since Russia began its invasion in late February. Many of those people, now…

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What the Pandemic Teaches About Crisis Management and Leadership

Helio Fred Garcia This week marks the start of the third year of the COVID-19 pandemic in the United States. By the end of 2021 more than a half million Americans were catching COVID-19 every day. One in every six Americans had come down with the virus; one in every four hundred had died. Much…

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Opinion Series: Science for Social Good, Part III – How Science and Humanity Can Help Our Youth Mental Health Crisis 

Our Children are Definitely Not Alright Dwayne Flinchum, President, ScientificBrandsTM If the future of this world is in the hands of young people, we’re tolerating and even cultivating a society that thrusts unimaginable burdens upon them. Just look at the proliferation of deadly drugs like fentanyl, an ever-increasing epidemic of school shootings, climate change and extreme…

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Cream Cheese Crisis Becomes An Opportunity For Kraft’s Philadelphia Brand

Seems I’m Not The Only Consumer Who Can’t Live Without Philadelphia Cream Cheese Schmeared By Availability Issues  Credit: Kraft Heinz Tom Madden,  Founder & CEO, TransMedia Group As a PR and marketing aficionado, I have to salute Kraft Heinz for not letting a cream cheese crisis go to waste.   I applaud Kraft Heinz for its “Spread…

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Opinion Series: Science for Social Good, Part I – Climate Crisis: How Science and Marketing Can Avert a Cataclysmic Global Crisis

e Attacking the Problem of Climate Change Through Science, Data and Knowledge Dwayne Flinchum, President, ScientificBrandsTM As the global temperatures rise, extreme precipitation events will drop more water, according to a report by the Intergovernmental Panel for Climate Change. Extreme flooding has become the new normal in many parts of the world. As reported by The New York…

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Video Livestream with Execs and Experts Spearheads Crisis Response

  The American Heart Association shifted to a remote strategy for its livestream video series, Innovation @Heart. That and other approaches led its response to the pandemic. John Cowan, Editor, Ragan Communications When news emerged in early January 2020 about COVID-19, American Heart Association leaders were alarmed. As a science-based nonprofit saving lives for 96…

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Donate Safely in Times of Crisis

Center for Cyber Safety and Education Donating to a cause close to your heart is a great way to get involved and support an organization fighting an issue you’re passionate about. Whether it’s cyber safety education, a health crisis, a natural disaster or social injustice, donating to nonprofits allows you to make a significant impact…

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Crisis Management Rule #1: Never Try To Replace A Saint With A Sinner

Tom Madden,  Founder & CEO, TransMedia Group While I’m not the biggest cancel culture fan, in the case of dropping the chosen replacement for legendary Alex Trebek as host of “Jeopardy,” I’d say it was the right call. The decision by Sony to yank Mike Richards as the host stemmed from racist and sexist comments the…

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What You Can Learn from the Activision Crisis

  Accusations of widespread harassment, a state lawsuit and a poor initial response prompted an employee walkout. Here’s what to take away from this cautionary workplace tale.  Robby Brumberg, Ragan Communications A worker walkout is perhaps one of the most difficult crises to manage. It’s one thing when chaos arrives from outside sources or external…

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