Search results for: HEALTH
9 Media Trends for 2022: Supply Chain, Healthcare, Infrastructure, HR, the Future of Money, and Cybersecurity Will Dominate the Media Landscape
Norman Birnbach, President, Birnbach Communications The big driver of trends this year will be determined, unfortunately, by the uncertainty due to the ongoing pandemic. Ultimately, we will adjust to a “new normal” – whatever that looks like. With that in mind, as we’ve done for 20 years, we’ve identified a mix of trends that we feel will…
Read MoreOpinion Series: Science for Social Good, Part III – How Science and Humanity Can Help Our Youth Mental Health Crisis
Our Children are Definitely Not Alright Dwayne Flinchum, President, ScientificBrandsTM If the future of this world is in the hands of young people, we’re tolerating and even cultivating a society that thrusts unimaginable burdens upon them. Just look at the proliferation of deadly drugs like fentanyl, an ever-increasing epidemic of school shootings, climate change and extreme…
Read MoreMedical and Healthcare SEO
Mike Paffman, CEO, VIRGO PR Whenever consumers are looking for any sort of healthcare information, the first place that they turn to is often a search engine like Google. In fact, one of the most common digital activities among users of all ages is looking up information regarding healthcare, and companies in the industry have…
Read MoreLumeris Hires Health System Executive as Chief of Marketing and Communications
CommPRO Editorial Staff Lumeris, a value-based care company helping health systems improve both clinical and financial outcomes, today announced the appointment of health system marketing veteran Valerie Simon as SVP and Chief of Marketing and Communications. Valerie brings more than 20 years of success driving revenue growth, brand awareness, and organizational reputation. Her executive experience…
Read MoreThe Stevens Group PR Masters Podcast Acquispectives – Gil Bashe, Chair, Global Health, Finn Partners
Gil Bashe, Chair, Global Health, Finn Partners “If you want to be in the cutting edge of health communications related to COVID-19, move away from a sick care mindset, and move toward a self-care mindset. The industry needs to put its foot down and say, ‘We want to reduce the cost of healthcare in the United…
Read More5 Signs of a Healthy Company Culture
You spend more time at work than any other activity, so it’s important to feel appreciated and energized while at work. That old saying, “Find a job doing something you love, and it will never seem like work” is certainly true, but where you work is just as important. A great company culture is…
Read MoreThe Healthcare Impact of the Lockdown
CommPRO Editorial Staff As the world continues the Covid-19 battle, the healthcare impact of the pandemic goes beyond the virus. Being sedentary during a pandemic lockdown can have a negative impact on your spine. Spinal diseases are quite common in the modern world. One of the most serious pathologies of the spinal cord is syringomyelia. The…
Read MoreThe Future of Healthcare is Digital (INFOGRAPHIC)
Brian Wallace, Founder & President, NowSourcing For many of us, sending a text is almost second nature. We probably send hundreds of them in a week to family or friends. But do you ever text your doctor? Telehealth has been on the rise this past year but that usually has consisted of logging on to a…
Read MoreRedesigning Spaces From the Inside Out in Healthcare and Beyond (INFOGRAPHIC)
Brian Wallace, Founder & President, NowSourcing There’s no place like home. That said, home is not an option for many that rely on nursing homes. The business of restoring the nursing home business is a major undertaking but the more a resident and their loved ones feel at home, the better everyone will feel. The demand…
Read MoreIndia Faces COVID-19 Crisis: Action Against Hunger Responds with Medical, Mental Health and Food Aid
CommPRO Editorial Staff India is facing an unprecedented public health crisis with the latest wave of COVID-19. The nonprofit Action Against Hunger is supporting COVID-19 prevention and treatment, while working to ensure this medical crisis doesn’t become a hunger crisis by delivering relief resources worth $1.5 million in the coming months. This includes 30,000 PPE…
Read MoreWhat Communicators Need to Know About Mental Wellbeing — Mental Health Awareness Month 2021
Tressa Robbins, Vice President of Customer Onboarding, Burrelles “You Are Not Alone.” That’s the tagline for the National Alliance on Mental Illness (NAMI) campaign this year. NAMI is focusing on the healing value of connecting in safe ways, prioritizing mental health and acknowledging that it’s okay to not be okay, which seems especially apropos…
Read MoreGolin Promotes Jaimee Reggio to Managing Director, Golin U.S. Healthcare
Reggio to Oversee the Region’s Blue Chip Client Roster and Lead Growth for the Practice CommPRO Editorial Staff Interpublic Group (NYSE: IPG) agency Golin announced the appointment of Jaimee Reggio to managing director of U.S. healthcare. Based in Golin’s headquarter market of Chicago, she officially started the newly created role last quarter. Reggio brings two…
Read MoreThe Importance of Digital Engagement for Healthcare Marketers
Rebecca Wong, Managing Director, Three Whiskey US The pandemic has demonstrated the importance of digital engagement and virtual connection, especially for healthcare providers and companies. This year it will become increasingly important for healthcare marketers to leverage these digital channels in order to keep up with evolving customer needs and build brand trust. So, how…
Read MoreThe Health + Wealth of America
Free Event, April 20 – 22 | Starting at 2 PM ET, Daily
Read MoreFixing the Disconnected World of Healthcare Payments (INFOGRAPHIC)
Brian Wallace, Founder & President, NowSourcing During COVID-19, collecting payments and going to the doctor has become increasingly complex. When it comes to healthcare, most Americans want price estimates upfront; 84% of Millennials and Gen Z and 65% of Baby Boomers want these price estimates, yet only half are accurate. Many Americans struggle with unexpected medical…
Read MoreThe Future of Health Wellness Belongs to Women
Tiffany Wirth, SVP of Healthcare Marketing, WEX Inc. Getting employees to pay attention to their health benefits options, take time to understand them, and make the right choices to set themselves up for financial success has been a big part of my mission as a communications leader in the health benefits space. Nothing has shone…
Read MoreHealthcare Jobs of the Future
Brian Wallace, Founder & President, NowSourcing When we think of devastating health crises, economic disasters and political instability, we normally don’t jump to the question of: How can we market this? 2020, however, was a year that all preconceived notions were abolished. In 2020, we were able to understand how to not only help people with…
Read MoreSticky Crisis and Health & Risk Communication
Free Virtual Event: February 25, 6 – 8 pm ET Hosted by The Museum of Public Relations & The University of Georgia’s Crisis Communication Coalition
Read MoreMetroPlusHealth Names Lesleigh Irish-Underwood New Chief Brand and External Relations Officer
CommPRO Editorial Staff MetroPlusHealth, the five-star rated health plan of choice for over 600,000 New Yorkers, announced the appointment of Lesleigh Irish-Underwood as its first Chief Brand and External Relations Officer (CBERO), reporting to President & CEO, Talya Schwartz, MD. In this new role, Ms. Irish-Underwood will be responsible for the stewardship and execution of…
Read More7 Media Trends for 2021 include Supply Chains, Healthcare, Telepresence and Customer Experiences
Norman Birnbach, President, Birnbach Communications It’s great that 2020 is over. Finally. Although many of the trends and issues from last year sadly will continue into 2021, PR and marketing teams should look at new trends to find ways to stay relevant and engaged with other stories the media will be covering. Our approach to…
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