In today’s evolved earned media landscape, communications strategies must be both proactive & reactive–in one word, agile. Get tips/best practices to help successfully navigate these communications waters…
The Sept/Oct issue focuses on Global Communications. Highlights include:
Interview with the president of the International Association of Business Communicators
Samir “Mr. Magazine™” Husni on “Five Tips Brands Need to Survive the Global Market: Lessons from the Magazine World”
Global Communications: Without Borders–Global Communications and You
This is part one in a series of four videos on various aspects of social media and how it relates to investor relations.
Jeff Ramson, CEO and Founder of ProActive Capital Resources Group, talks with interviewer Mike Norman about social media and investor relations with special clarifying focus on the recent SEC social media announcement.
Corporate Social Responsibility
Learn how CSR embraces responsibility for a company’s actions and encourages positive impact through its activities on the environment, consumers, employees, & communities—their ‘stakeholders’…
Effective Email Marketing
Gain insight and best practices/tips about how to find and grow your email marketing ROI through effective email creative development, production and implementation…
Marketing Nightmares
Marketing Nightmares provides an in depth look expensive mistakes, coupled with an explanation of why they happened and what we as marketers can do to avoid them. ..
The Power of Women in Communications
Women control $5 trillion in spending annually and women 50 and older have a net worth of $19 trillion. Learn about the online habits of those women and how you can reach them best…
PR ROI
Learn how to evaluate and gain actionable insights about the “ROI” of public relations, based on media trends across all forms: print, broadcast and digital; traditional and social; trade and consumer…
Social Video
Social Video is content that your target market can easily share. Most online marketing video should be socialized to enable stakeholders to become brand ambassadors—key to your social marketing plan…
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