COOL TOOLS: 10 Favorite Social Media Tools for Marcom Pros

Included in the June 2012 BIZ Builder Magazine Issue - Click to Read Online

We all love our online gadgets and tools. Some help us breeze through the day. Some help us look like social media superstars. Some are just plain fun. Practical or not, tools help.

We scoured the Web and asked our friends and colleagues about their favorite social media tools—especially those that help marketing and communication professionals. We took the work we know you need to do and looked for ways to make that easier. We added in some sassy alternatives, focusing on affordability and usability. And finally, we looked at a few of these online resources through the lens of our very own Sysomos MAP listening tool to monitor some of the online buzz about them. We think work should be efficient AND fun—and these tools will certainly do the trick.