Video Voyeur is a place for a quick peek at interesting, effective, entertaining or educational (hopefully all) marketing videos that recently caught my eye. See how your peers are using video. Enjoy it and share your views. Thanks!
Brand: Carlsberg
Talent: 148 bad boys and the unassuming public
Video:
Comment: This video further illustrates the blurring of the line between PR and marketing while humorously delivering a message that both disciplines should always keep in mind: “Know Your Audience”.
Views: 9.5 million in < 3 months and counting
Larry is president of Latergy, a video services boutique that provides multimedia content stategy, production, distribution and measurement services to professional communicators. Thomas works with global agencies, companies and organizations to help tell their visual stories creatively, efficiently and effectively. Prior to Latergy, Thomas pioneered online video marketing and PR as co-founder and president of PR Newswire’s MultiVu and COO of Medialink Worldwide, a NASDAQ company that was sold to a VC-backed competitor who took it private. He lives in NJ with his wife, Sherry Lynn, and their plethora of pups. Contact him at lthomas@Latergy.com.