Less than 30 days and 636,231 views ago, a $23 billion per year publicly traded company released a 2 minute video that “set out to tell the story of what Xerox does today, while honoring what everyone knows Xerox for – the invention of the plain paper copier.” according to Barbara Basney, vice president global advertising for the world’s leading business process and document management company.
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VIDEO ROI SECRETS: 10 Ways to Maximize Reach and Return
The most expensive component of professional PR and marketing video is the actual production itself. The “shoot days”—when we actually capture the CONTENT – are the most costly. The equipment, facility, fees and time (of talent in front of and behind the camera) drive this. [Read More…]
Video Voyeur #9: Applebee’s Videos Add Sizzle to the Steak
By Larry Thomas, Latergy If you are not one of the million customers who eat every day at America’s Neighborhood Grill and Bar, and even if you are … you may or not be surprised to learn...
Video Voyeur #8: We Can Be Heroes With Super CSR Video
Video Voyeur is a place for a quick peek at interesting, effective, entertaining or educational (hopefully all) marketing videos that recently caught our eye. See how your peers are using video. Enjoy it...
Video Voyeur #7: Wimpy's Braille Burger Video No Longer Rare for the Medium
Video Voyeur is a place for a quick peek at interesting, effective, entertaining or educational (hopefully all) marketing videos that recently caught our eye. See how your peers are using video. Enjoy it...
Video Voyeur #6: Hunter PR’s "Stuff PR People Say"
Video Voyeur is a place for a quick peek at interesting, effective, entertaining or educational (hopefully all) marketing videos that recently caught my eye. See how your peers are using video. Enjoy it...
Video Voyeur #5: Four Year Old Not-for-Profit Wise Beyond Years With 'Dear 16-ye...
Video Voyeur is a place for a quick peek at interesting, effective, entertaining or educational (hopefully all) marketing videos that recently caught my eye. See how your peers are using video. Enjoy it...
Video Voyeur #4: Corning – Breaking the Glass Ceiling for BORING B2B and IR Vid...
Video Voyeur is a place for a quick peek at interesting, effective, entertaining or educational (hopefully all) marketing videos that recently caught my eye. See how your peers are using video. Enjoy it...
Video Voyeur #3: Limit the Talk and Walk the Walk
Video Voyeur is a place for a quick peek at interesting, effective, entertaining or educational (hopefully all) marketing videos that recently caught my eye. See how your peers are using video. Enjoy it...
Video Voyeur #2: Know Your Audience
Video Voyeur is a place for a quick peek at interesting, effective, entertaining or educational (hopefully all) marketing videos that recently caught my eye. See how your peers are using video. Enjoy it...
Video Voyeur #1: Musical Videos
Video Voyeur is a place for a quick peek at interesting, effective, entertaining or educational (hopefully all) marketing videos that recently caught my eye. See how your peers are using video. Enjoy it...
Welcome to Video Voyeur
Video Voyeur is a place for a quick peek at interesting, effective, entertaining or educational (hopefully all) marketing videos that recently caught my eye. See how your peers are using video. Enjoy it...
Latergy Video Marketing & PR
