By Paul Pierson, Partner & Design Director, Carbone Smolan Agency There is quite a big difference between web design and web development. Understanding this difference is a matter of asking yourself...
Solving the Challenges Small Companies Face with Their Websites
By Tom Runzo, Co-Founder,President and CEO, Equisolve Executives at small-cap public companies know the importance of a functional and aesthetically pleasing corporate website that addresses both their...
Five Things You Need to Know About Storify
By Michael Lamp, Hunter PR You’ve been to an event before, be it a concert with friends, family outing to the park or an industry conference. Chances are, you’ve even looked to social media to find a...
Rules of Engagement: The Need to Know of B2B SEO
Editor’s Note: This is the second in a series of posts about how to maximize the value of search. Today’s post focuses on best practices in business-to-business SEO. Click here for part...
Social Sharing 101
By Nora Landis-Shack, Student / Intern, CommPRO.biz Young professionals want (and probably need) to maximize the scope of any piece they might have the fortune to see professionally published. Whether...
CES is Eating The World
By Michael Terpin, founder/CEO of SocialRadius; founder, Marketwire Digital visionary, Netscape co-founder and now uber-rich venture capitalist Mark Andreessen is known for his grand statements, such as...
Social Media for the New ‘CommPRO’
By Nora Landis-Shack, Student / Intern, CommPRO.biz For our generation, social media has become the very air we breathe, shaping the fabric of what we define as marketing, public relations, and...
Let’s Get Some Work Done! Why Enterprise Social Is Not about People Collaborati...
By Michael Weir, Sparqlight.com I know this sounds paradoxical, but hear me out: Let me start by talking a bit about the consumerization of IT (CoIT). This was a fairly easy hill to climb for IT admins...
Reflecting on Twitter’s Birthday: New Trends and Six Social Media Tips for Brands
By Kimberly Reyes, Communications Manager, Big Fuel Twitter genesis stories often start out something like this: “On March 21st, 2006, Twitter co-founder Jack Dorsey sent out the very first tweet…”...
They Really (Really?) “Like” Me! Should a Brand Be Buying Twitter Followers?
By Eric Yaverbaum, Associate Publisher of “Tweeting & Business,” Author of “Public Relations for Dummies” Some people will do almost anything to increase their clout via...
Case Study: Why Over 34 Million Fans “Like” Coca-Cola’s Facebook Strategy
By Dr. Elaine Young, Assistant Dean, Division of Business, Professor, Marketing, Champlain College Coca-Cola gets social. What do I mean by that? Let’s start by looking at a recent Covario study...
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