By Susan M. Tellem, Partner, Tellem Grody PR, Inc. We have a thriving entertainment practice as well as a number of nonprofit clients who turn to us for events. The question always seems to be,...
My Worst Publicity Debacles (And What I Hope I Learned from Them)
By Richard Berman, Media Consultant There are so many “evangelists” online telling us how great they are, I thought I would relate a couple of stories demonstrating how I made an utter fool of...
Turning PowerPoint Into News
By Ann Willets, President, Utopia Communications Q. My boss is prone to giving me a 45-minute PowerPoint and telling me to turn it into a news release without much guidance. What are some practical tips...
Oprah and Lance: A PR Marriage Made in Publicity Heaven
By David Johnson, CEO, Strategic Vision, LLC The hottest media topic right now is Lance Armstrong and his interview with Oprah Winfrey. The story of the interview has been leaking out for days....
‘Lincoln’ Gives Idealistic View – Will the Movie Bring Home the Awa...
Editor’s Note: With the official kick-off this week for the entertainment industry awards, ‘Lincoln’ is scoring well in terms of nominations and entertainment industry buzz. Jack...
5 PR Lessons We Can Learn From Superheroes
By Stephanie Richards, SowGrow Public Relations Superheroes can do more than fight crime—they can also teach us about public relations. Superheroes have a loyal, oftentimes cult following. If you want...
Political Hot Button: Battling the Obesity Epidemic with PR?
By Peter Dixon, Senior Vice President, Porter Novelli It is not new news that healthcare in the US is going through an unprecedented transformation, and it is also no secret that obesity is a massive...
Are Olympians an Untapped Resource for Spreading Good Will? PR Tips for Working with ...
By Marilyn Haese, Principal, Haese & Wood It could be said that U.S. Olympians who have participated in past Games are the most untapped resource of good will when it comes to public relations and...
What’s Hot, What’s Not? How to Use Surveys to Gain Insights, Uncover Tren...
By Louise M. Pollock, President, Pollock Communications Surveys have been a mainstay in public relations because they are tried and true, and most important, when done right, they are newsworthy....
Inspiring Media and PR Quotes: Ze’ev Jabotinsky, Michael Wolff and Malcolm X on Power...
By Ronn Torossian, President and CEO, 5WPR I am always inspired by quotes, and I found the following quotes to be exciting and inspiring for PR folks, and thought others would too: THE POWER OF THE...
The New York Jets Don’t Play Football, They Play PR: The Truth About Tebowmania
By Chuck Tanowitz, Principal, Fresh Ground, Inc. I held New York Jets season tickets for two years, but when it came time for paying a personal seat license and shelling out even more cash in the new...
Tebowmania Hits NY: But Can PR Help the Jets Win a Championship?
By Don Miller, Vice President, Harrison Leifer DiMarco Public Relations Step aside Linsanity, Tebowmania has hit the Big Apple and it has some wondering if it’s just a publicity stunt (as Joe Namath...












