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CommPRO.biz > Public Relations > Media Relations
Creating News Sense and Becoming Media Savvy: Keys to Improved PR Programs
Media Relations

Creating News Sense and Becoming Media Savvy: Keys to Improved PR Programs

By Tom Gable, Gable PR Lacking a degree from a university journalism school, even a brief stint as a working journalist or   extension class certification as a news junkie? So what steps can any PR...

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Romney and PR Pros – Why Don’t You Deliver More Raw Meat?
Media Relations

Romney and PR Pros – Why Don’t You Deliver More Raw Meat?

By John Wilder, Blogger, Marriage Coach I’m not in the PR industry. That’s why my comments might deserve a second look—because I see it as I believe many in the general public do. There has been...

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Get Your Summer Reading On! 5 Best Books for PR and Marketing Pros
Media Relations

Get Your Summer Reading On! 5 Best Books for PR and Marketing Pros

Gini Dietrich, CEO, Arment Dietrich, Author, Spin Sucks, Co-author, Marketing In the Round. It’s the season of book publishing, which means we have a new crop of books to consider for our summer...

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Victims and Villains: What Every PR Pro Can Learn from the Tom Cruise and Katie Holmes Divorce Saga
Media Relations

Victims and Villains: What Every PR Pro Can Learn from the Tom Cruise and Katie Holme...

By David E. Johnson, CEO, Strategic Vision The Tom Cruise/Katie Holmes divorce was the media story that never was. Despite the speculation of a long and protracted divorce battle, it was settled within...

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Anderson Cooper Comes Out as a Gay Man: Does It Really Matter? (Lessons for Communicators)
Media Relations

Anderson Cooper Comes Out as a Gay Man: Does It Really Matter? (Lessons for Communica...

By Rodger Streitmatter, School of Communication Faculty, American University; Author, “Outlaw Marriages: The Hidden Histories of Fifteen Extraordinary Same-Sex Couples” I’m an openly gay...

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The Value of Press Clippings: A Common Myth Dispelled (FAQs and Infographic)
Media Relations

The Value of Press Clippings: A Common Myth Dispelled (FAQs and Infographic)

By Todd Murphy, Vice President, Universal Information Services Would you measure the value of a car based on the size of engine alone? Would you gauge the quality of a restaurant based only on the...

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Anderson Cooper Comes Out: A CNN Ratings Push or PR Play?
Media Relations

Anderson Cooper Comes Out: A CNN Ratings Push or PR Play?

By Ben Piper, President, Ben Piper Consulting I must confess that I don’t watch Anderson Cooper and haven’t in a couple of years, but I do keep up with the news and Cooper’s ratings have...

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Anderson Cooper Comes Out: A CNN Ratings Push or PR Ploy?
Media Relations

Anderson Cooper Comes Out: A CNN Ratings Push or PR Ploy?

By Ben Piper, President, Ben Piper Consulting I must confess that I don’t watch Anderson Cooper and haven’t in a couple of years, but I do keep up with the news and Cooper’s ratings have...

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Taste of Tech Summit Trends, Takeaways and Tips: Visuals Are Vital to PR Success
Media Relations

Taste of Tech Summit Trends, Takeaways and Tips: Visuals Are Vital to PR Success

By Sally Falkow, APR, President, PRESSfeed Three hundred PR professionals braved the heat wave in New York City last week to find out what’s working, what’s new and what’s hot in the world of PR and...

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Another Aggrieved PR Person: In the Name of the Late Rodney King – Can We All Get Along?
Media Relations

Another Aggrieved PR Person: In the Name of the Late Rodney King – Can We All G...

By James Zambroski, Professional Writer, Former Broadcaster Chris Parente might have a legitimate beef about slipshod journalism somewhere in his portfolio, but the example he cites in his June 17th...

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Dan Rather Keynote Shines at PRSA-NY 25th Annual Big Apple Awards: Speaks of the Positive Aspects of the PR/Journalist Relationship “At Its Best”
Media Relations

Dan Rather Keynote Shines at PRSA-NY 25th Annual Big Apple Awards: Speaks of the Posi...

By Lea-Ann Germinder, APR, Fellow PRSA, PresidentEelect of the PRSA-NY Chapter Editor’s note: The author presided as chair of the PRSA-NY 2012 Big Apple Awards. A gala 25th awards event was celebrated...

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Stop Pillorying PR: Let’s Call Out Crappy Reporting for a Change
Media Relations

Stop Pillorying PR: Let’s Call Out Crappy Reporting for a Change

By Christopher Parente, Managing Director, Strategic Communications Group If you are a communications professional, you are sure to have heard that PR staff and the media need each other. It’s a...

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