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After Aurora: Five Crisis Learnings from the Tragic Theater Shootings
By Evan Bloom, Senior Consultant, Eric Mower + Associates While America is still reeling from the shock of the tragic theater shootings in Aurora, Col., other event, exhibition and entertainment venues...
Obama’s PR Strategy: Will the 2012 Election Prove That Negative Branding Works?
By David E. Johnson, CEO, Strategic Vision In elections with incumbent Presidents, the incumbent’s message is usually their record and what they want to do in the next four years. We saw this in 1956...
Hollywood Struggles to Respond to “Dark Knight” Shooting: Crisis Communic...
By Susan Vernon-Devlin, Director of Public Relations Services, Massey Communications After the shooting in an Aurora cinema during a “Dark Knight Rises” showing on early Friday morning, Warner...
U.S. Olympic Hall of Shame: When Gold Goes Bad and Brands Lose the Race
By Larry Thomas, Latergy Gawker: Phelps Corn Flake BoxWorld class athletes often want to be bigger, stronger, faster. They always want to be better. World class brands often want to be bigger, stronger, faster. They always want to be better.
Green or Greenwashing? Why Internet Geeking May Be Good For the Environment
Greater exploitation of Information and Communications Technologies (ICT) have the potential to save carbon emissions equivalent to taking 55 million cars off the road in the US and 5 European countries, according to a new study. But will we all become internet geeks?
Pinterest Best Practices: 10 Steps to Optimize Your Pinterest Account
Pinterest has quickly become a powerful referral tool for eCommerce businesses. In fact, With an average of 1.36 million users daily users,* Pinterest has surpassed Twitter; and Google+, YouTube,...
Use Your Phone to Monitor Your Home and Brand with Lowe’s and Critical Mention
Lowe’s has recently partnered with U.K.-based monitoring company AlertMe for the home innovation of the year: remote alerts, monitoring, and control of your home from your mobile phone or tablet. This cloud-based platform is a strikingly similar concept to the AllMedia platform by Critical Mention.
Blowfish: A Private Life in Public Relations – “Some Will Die” (Epi...
Recap: Jack Vance, the colorful CEO of Blowfish Communications, has just secured a $150,000 retainer for the publicity launch of VGlobe a new online video network. Vance has returned to his offices in...
Buying Stock on Social Media Now Possible: New Platform Converts Loyal Customers into...
By Gene Marbach, Group Vice President at Makovsky + Company Fees are paid by the companies and amount to $10 per shareholder annually and the platform has been vetted by the proper authorities such as...














