Thursday, Jan 30, 2014: Google Abandons The Smart Phone Business. Journos Get Their Own Twitter. Do You Know When You Are Being Told The Truth?

 Thursday, January 30, 2014




The Essence of an Apology
By Christine M. Allen, Ph.D., Vice President, Insight Business Works
Apologizing well is an essential life skill; it requires a considerable level of emotional intelligence. Emotional intelligence involves self-awareness, self-management, interpersonal awareness, and the ability to build positive interpersonal relationships. Good apologies require us to know our own hearts and minds, to truly hear others, to control our own impulses, and to …

Feeling Like You’re Not Being Told the Truth?
By Steven Gaffney, CEO & President, Steven Gaffney Company
Do you think that someone you know may not be telling you the truth? Here are 9 questions to ask yourself that may indicate someone is not being up front with you. These questions are simply indicators or warnings to consider so you can decide whether to at least proceed with extreme caution.

State of the Union – between Words and Images (The Talking Head is Dead)
By Franklin Walton, Ph.D., Principal, Franklin Walton LLC
On January 28, 2014 President Barack Obama delivered his fifth State of the Union speech. Setting aside partisanship relating to the President and his advocated policies, this speech is still likely to go down in the history of professional communications as a new milestone in professional …

State of the Union: The Media Reaction
By Tim Kadahl, Solutions Manager and Writer, Universal Information Services
The annual State of the Union speech is part of the political DNA of the United States. The roots of the address go back to George Washington in 1790. In modern times, every president since Woodrow Wilson has presented at least one State of the Union in front of a joint session of Congress.




Want More Prospects? New Audiences? Online Visibility? You Need News Releases.
For the PR ROI Channel
Does your brand need to acquire more prospects? Does your organization need to reach new potential members or donors? Are you promoting an event that needs more participants? Is visibility in search engines important for your organization’s web site? If you answered yes to any of those questions …

Game Day Real-Time Marketing (David Berkowitz Video)
For the Critical Now Channel
Two mega brands with logos closely associated with hats -Arby’s and Quaker – are the latest examples of consumer companies benefiting from a social media uplift during a nationally televised event – in this case, the Grammys. But being nimble and creative are just two attributes of successful brands trying to borrow a page from the playbook used last year by Oreo when the lights went out …




How to Become a Story Idea Machine
Google+ Hangout On-Air: TODAY
We really enjoyed hosting our first Google+ Hangout On Air in October, so we have scheduled another one for Jan. 30, from 1-1:45 p.m. EST! Whether you are just starting out or are a long-time freelancer, you will want to join us. We will have two guests joining us, Diana Burrell and Mark Aiken, to discuss how to become a story idea machine. Diana Burrell, freelance magazine writer, author …

Join the Conversation: Send Your Questions Now for “A Conversation with Howard Bragman”
Focus ’14: The Agenda for PR Pros (Free Webcast): TODAY
Three key items will continue to dominate the agenda for PR pros this year.Reputation management, working with the media and crisis communications will remain very much in the forefront in ’14… Your career will hinge on how successful you are in handling them. Join the conversation …

Measuring The Effectiveness Of Sponsorship And Big Event Initiatives. Can You?
Join the Post-Super Bowl Discussion (Free Webinar): Monday, February 3rd
Marketers agonize about their ability to measure the return on investment (ROI) and return on objective (ROO). With this in mind invites you to join our round table discussion (webinar) regarding the ROI tied to the integrated marketing efforts of the Super Bowl, the Olympics and other “Big Event” …

Loveworks: How the World’s Top Marketers Make Emotional Connections to Win in the Marketplace
Free Google+ Hangout On-Air: Thursday, February 13th
Humans are naturally inclined to make decisions driven primarily by emotions than by reasoning. Therefore, marketers must evolve the relationship between buyers and sellers from an impersonal sales ambush to a genuine emotional connection. In return, brands can expect to gain consumer respect based on …


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Twitter, CNN Developing Breaking News Tool For Journalists
PC Magazine
Consumers typically get daily news directly from their Twitter feeds, so why shouldn’t CNN? The cable news company and microblogging service today announced a partnership with Dataminr to develop an alert system for journalists.

Chinese Government Bans Smoking In Schools
New Straits Times
Schools are not allowed to have cigarette advertisements on their premises, set up smoking areas, seek sponsorship from cigarette brands and stores are forbidden from selling tobacco.

In France, A Battle To Keep Menus Fresh
New York Times
Even though France is renowned as a world capital of gastronomy, these days, odds have grown that a savory-looking entree or dessert – especially at establishments near tourist attractions like the Eiffel Tower, Notre Dame or Montmartre – may have been at least partly prepared by an industrial food giant, frozen, then reheated in a kitchen.

TV Networks Try New Routes For Pilot Season As Timetable Takes Dramatic Turn
Cable competition, cost pressures and audience changes has networks trying new routes to series green lights




Facebook Is Now A Very Profitable Mobile Advertising Company
When Facebook went public in May 2012, its mobile advertising business didn’t even exist – but it now accounts for more than half of the company’s advertising revenue.

Google Bids Goodbye To The Smartphone Business
For all its commitment to the Android ecosystem, Google’s big play in the smartphone market is over with its $2.9 billion sale of Motorola Mobility to Lenovo.




The Copyright Issues Involved In Marketing The Big Game
The Super Bowl is one of the most watched live events in the world, so naturally, a number of intellectual property issues arise with it. For starters, the term “Super Bowl” is a registered trademark.

Mannequins Are Getting Back Fat, Tattoos and Thicker Waists
Time Magazine
Retailers are using more realistic versions of the usually tall, svelte, faceless mannequins in windows and aisles. It’s part of retailers’ efforts to make them look more like the women who wear their clothes. That means not only adding fat and hair, but also experimenting with makeup, wigs and even poses.




McDonald’s And Coca-Cola Are Having An Olympics PR Nightmare
Huffington Post
LGBT activists hijack promotions by sponsors of Sochi Olympics




Celebrating The Year Of The Horse
For advertisers and marketers, it is a time to stay relevant to a growing group of consumers in the United States., Canada, Europe and Asia who value traditions associated with the Lunar New Year.

The Future of Austraian Broadcasting Corporation’s Asia Network In Doubt
Financial Review
The ABC’s Asia Network could face the axe in the May budget amid reports that the federal government is looking closely at the public broadcaster on concerns that it paints an overly negative view of Australia.

Major Expansion Ahead at The Washington Post
New York Times
The Washington Post has significantly increased its budget and plans to make dozens of newroom hires under its new owner, the Amazon founder Jeffrey P. Bezos, the paper’s executive editor, Marty Baron, said in an interview on Wednesday.




Twitter Adds Filters To Let You Search Videos, Photos, And News
The Verge
The filters help make Twitter searches more useful at a time when the company is putting increased emphasis on images, videos, and the news. Video search contains an additional toggle that allows you to browse only Vines that contain your keyword.




18 Ways to Improve Your Facebook News Feed Performance
Social Media Examiner

Empowering Employees with Social Media Improves Customer Relationships and Grows Revenue
Brian Solis

Cheering You On When You Lose
Seth Godin

What’s the Difference Between Content Marketing and Content for Links? The Wrong Answer Could Cost You
Top Rank

The Press Release Then and Now: How We Arrived At Where We Are Today
Business Wired

Social Media Shares: Are You Maximizing Reach?
Heidi Cohen: Actionable Marketing Expert


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