Are uber expensive James Bond paid product placements worth the price of admission? Marketing expert Steve Lundin analyzes the history of the biggest spenders and winners and finds the two lists are radically different.
On June 23, 2013, one swing of the Grim Reaper’s scythe finally brought Ron May, publisher of The May Report and the Chicago technology community’s Rodney Dangerfield, the thing he most coveted in life: respect. For those seeking to understand the man and his motivations, here’s the loaf of bread you’ve been looking for, assembled from the numerous crumbs that he dropped throughout his life.
Blowfish: A serialized business noir by Steve Lundin
Recap: Jack Vance, the colorful CEO of Blowfish Communications, has just successfully launched VGlobe a new online video network, against the Super...
Poor Belvedere Vodka – they learned the hard way that while sex sells, rape doesn’t, when they greenlighted an ad that ran last week featuring a woman being choked because she wouldn’t “go down smoothly” on a (presumably) vodka lovin' kinda guy.