Brand Experience vs. Branded Experiences – Session Video & Presentation

Posted on Aug 27, 2012 in Champions of IMC | 1 comment


FREE Online Conversation  /  Hosted by Russ Meyer, Global Strategy Director, Siegel+Gale 

Key Takeaways 

+Brand experience versus branded experiences 
+Why branded experiences (brand actions) 
+Brands in action 
+Five things to drive actions with your brand  

 

Register to download the presentation, "Brand Experience vs. Branded Experiences"

   



 

Expertise:  As global strategy director, Russ helps deliver remarkably clear and unexpectedly fresh brand experiences. His expertise includes corporate and brand positioning and communications strategy, as well as new product ideation and formulation.

 About the Presenter

Before joining Siegel+Gale, Russ was the chief strategy officer for Landor Associates. In this role he worked with clients such as H&R Block, Procter & Gamble, and Yahoo!. Russ earned his BA from the University of Minnesota, MFA from Northwestern University and MBA from the Kellogg School of Management.