By Susan M. Tellem, Partner, Tellem Grody PR, Inc.  If you like to endorse people you know on LinkedIn, you probably see the occasional egg avatar when the box with your four LinkedIn buddies comes...

I am a Kindle fan girl. Love the eBook medium, love the idea, love the whole thing. I have begun writing fiction short stories via Smartwoman Publishing (with pseudonyms and without) and will be adding...

I simply LOVE the song by Gotye entitled “Somebody That I Used to Know.” Its runaway success is impressive. It has compelling feeling, artistic uniqueness, interesting instrumentation, a...

Data aggregation is happening. We’ve talked about it before and it’s not going away. Cookies happen. Semantic filtering for web search is happening. We’ve talked about it before and...

I bring an outsider’s pair of eyes to advertising and PR. I started my professional marketing career as a website designer/programmer and SEO consultant, moved to digital information product...

I spoke at a conference this week about affiliate marketing. I did my thing about digital reputation development and it was well received. Much thanks to the organizers for hosting me. Hanging out with...

I admit that I did not expect to get any flak for my last post about the Dark Side of being a social media evangelist. However, much to my surprise, I did. Some people good-heartedly teased me a little...

I am not a traditionalist. I love new things, enjoy innovation, and seek the alternative answer more often than not. You won’t see me defending the status quo very often and “Yes” is a...