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Don’t Endorse a Hot Mess on LinkedIn
Corporate Social Media Zone

Don’t Endorse a Hot Mess on LinkedIn

By Susan M. Tellem, Partner, Tellem Grody PR, Inc.  If you like to endorse people you know on LinkedIn, you probably see the occasional egg avatar when the box with your four LinkedIn buddies comes...

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Battle of the Budgets: The Content Marketing Turf War
Marketing

Battle of the Budgets: The Content Marketing Turf War

By Neil Mody,Founder and CEO, nRelate It’s 2013 and safe to say that the phrase “Content Marketing” can be removed from the buzzword list because it’s here to stay.  In 2012 we heard a lot about...

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Do Twitter Spoiler Alerts Ruin Olympic Sports TV Coverage?
Social Media Strategy

Do Twitter Spoiler Alerts Ruin Olympic Sports TV Coverage?

Some spicy things going on with the Olympics, widely harkened as the “First Social Media Olympics Ever” (ever, ever, evahhhh!). Specific complaints and missteps certainly bring to light the...

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3 Accidental Social Media Mistakes that Undermine Your Brand Credibility
Social Media Strategy

3 Accidental Social Media Mistakes that Undermine Your Brand Credibility

You’re on Twitter, Facebook, LinkedIn, Youtube, Google+, Pinterest, and X. Check. You’re posting relevant and compelling content on a regular basis. Check. You’re tracking your...

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10 Tips for Building Digital Reputation in a “Bad Boy” Sector (Pay Attention, Big Oil)
Social Media Strategy

10 Tips for Building Digital Reputation in a “Bad Boy” Sector (Pay Attent...

What should you do if you work within a notoriously maligned industry (think big oil “super-majors,” tobacco, pharmaceuticals, health insurance, etc.) yet want to demonstrate you are not a bad...

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Public Displays of Affection: Why Love is my Go-To Tool in Social Media
Social Media Strategy

Public Displays of Affection: Why Love is my Go-To Tool in Social Media

Social media skills are a hot commodity. Nearly every employer secretly pines for the unicorn who can magically plug social media into the company’s business model and made them hip, modern, and...

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