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Is Your Brain Broken? A Case Against the Natural Evolution of Social Media Culture
Social Media Engagement

Is Your Brain Broken? A Case Against the Natural Evolution of Social Media Culture

This week I met with a brain trainer. Yep, Kevin Leahy of Knowledge Advocate, LLC, here in Austin, teaches people how to understand and use their brains better. I am about to take his multi-week course on...

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Is Silo Busting Hopeless or am I Just Tired? 3 Indications that Resistance is Futile
Social Media Implementation

Is Silo Busting Hopeless or am I Just Tired? 3 Indications that Resistance is Futile

One of our goals here at commPRO.biz is to reach across the boundaries between the traditional silos of PR, Advertising, Marcom and the rest of the world, as well as between each of those disciplines. We...

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Bridging the Sales and ROI Gap: A Social Media Webinar (Free to commPRO readers)
Social Media Implementation

Bridging the Sales and ROI Gap: A Social Media Webinar (Free to commPRO readers)

As some of you may realize, I am currently in a social media blackout. I have written here to maintain my professional commitment. I also have spent 30  minutes nightly on emails, if clients reached out,...

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Taming the Social Media Management Monster
Social Media Management

Taming the Social Media Management Monster

When it comes to taming the social media management monster, you had better bring a big stick. It’s so easy to lose yourself in the jungle of fun called Twitter, Facebook, and beyond – I mean,...

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Why I Am Quitting Social Media: A Confession (and a Challenge to You)
Social Media Management

Why I Am Quitting Social Media: A Confession (and a Challenge to You)

As of Monday, August 20, 2012, I am not logging into my social media accounts. Twitter, Facebook, LinkedIn, Youtube, Pinterest, and Google+ will not be my playground. I have some blogging and social media...

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Global Social Media and Your Brand – 5 Tips to Get You Out of Your Geographical Box
September/October 2012

Global Social Media and Your Brand – 5 Tips to Get You Out of Your Geographical...

Share bait, infographics, and research online is awesome. Googling the impact of social media around the world brings a little tear to this social media pro’s eyes – they like it, they really...

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Modern PR 101: Don’t Shoot the Messenger (3 Tips to Fix Your PR Wagon Instead)
Social Media Marketing

Modern PR 101: Don’t Shoot the Messenger (3 Tips to Fix Your PR Wagon Instead)

In a recent State of PR Industry type article featured here on commPRO.biz, Sally Falkow cites a study about media, journalism, and PR. If you have not read it yet, please do – its insights are...

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3 Ways to Show Your Faith in Your Social Media (Without Become a Chick-fil-A Style Crisis)
Social Media Engagement

3 Ways to Show Your Faith in Your Social Media (Without Become a Chick-fil-A Style Cr...

I know, I know…tradition says we are not supposed to discuss sex, politics, or religion in mixed company. Problem these days is that “mixed company” goes beyond just having a lady in the...

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Do Twitter Spoiler Alerts Ruin Olympic Sports TV Coverage?
Social Media Strategy

Do Twitter Spoiler Alerts Ruin Olympic Sports TV Coverage?

Some spicy things going on with the Olympics, widely harkened as the “First Social Media Olympics Ever” (ever, ever, evahhhh!). Specific complaints and missteps certainly bring to light the...

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5 Tips to Bring Magic to Your Social: Walt Disney World Culture and How You Can Copy It
Social Media Central

5 Tips to Bring Magic to Your Social: Walt Disney World Culture and How You Can Copy ...

I visited with Mickey and friends this week and I loved, loved, loved it! I was awe-struck at the way the Disney culture permeates everything that you see in the parks. We visited Animal Kingdom, Magic...

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Publishing Bad Feedback, F-bombing Rappers, Disney World and Me – A “Famous in Your Niche” Self Disclosure
Corporate Social Media Zone

Publishing Bad Feedback, F-bombing Rappers, Disney World and Me – A “Famo...

This post is entirely and blatently a self-promotion. As you read this, I am vacationing in Disney World, celebrating the marriage of two very dear friends, and I am probably dancing with Mickey Mouse...

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Newsjacking, Greed, Guns and Football is Good – Plus 9 Other Big Lies PR People Tell Themselves
Social Media Tactics

Newsjacking, Greed, Guns and Football is Good – Plus 9 Other Big Lies PR People...

Two very powerful things happened in our society this last week - specifically, a theater shooting in Aurora, Colorado that left 12 dead and over 60 injured at a Batman movie opening and the Penn State...

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