By David E. Johnson,CEO, Strategic Vision, LLC JC Penney is an iconic retailer dating back 111 years, yet lately it has fallen under hard times. For years it had an unique spot in retailing between...
Promoting Power, Persuasion & Influence: Storytelling For Business (Part II)
Editor’s Note: This is part two of a series about the critical need for storytelling skills in the business world. Click here to read Part I. By Ginny Pulos, President, Ginny Pulos...
The Importance of Creativity and 7 Simple Strategies to Cultivate It
By Marybeth Sheppard, Head of B2B Marketing, Seamless Why are some organizations consistently good at innovating and/or adapting while others seem to be derailed by change? The intellectual think tank at...
Working From Home? Make Sure You Do It Right.
By Sanjay Patel, CEO, Personify More than 13 percent of Americans work from home (WFH) today – a 44 percent increase since 1999 – according to the Census Bureau. Yahoo! CEO Marissa Mayer recently put...
What You Say When You Talk with Your Hands
By Carol Kinsey Goman Have you ever noticed that when people are passionate about what they’re saying, their gestures automatically become more animated? Their hands and arms move about, emphasizing...
Together, We Did It: Behavior Intelligence Vendor Brickstream Breaks Through at NRF
By Mike Neumeier, APR, Principal, Arketi Group In November 2012, Brickstream, a developer of behavior intelligence solutions for environments where people shop, gather, work and play, asked us to craft...
Promoting Power, Persuasion & Influence: Storytelling For Business (Part I)
Editor’s Note: This is part one of a series about the critical need for storytelling skills in the business world. By Ginny Pulos, President, Ginny Pulos Communications, Inc. As a leader you...
Breaking Down Silos: Five Best Practices that Take a Creative Approach
By Elizabeth Cogswell Baskin, Executive Creative Director,Tribe One of the unfortunate results of today’s business environment requiring more specialized knowledge experts is that we then find ourselves...
Rutgers Waited Too Long to Fire Abusive Coach
By Leslie Ungar, President, Electric Impulse Communications Through-out recent history it seems as though there are all kinds of examples of communication being able to do really BIG things for people...
Let’s Shake On It
By Carol Kinsey Goman You extend your hand and reach for someone else’s hand to shake. It’s the simplest of nonverbal exchanges, and one you may engage in several times a day. But hidden within...
Do Your B2B Sales Prospects Look the Same? Time to Take a Closer Look
By Gary Brooks, CMO, Cortera The level of detail an astronomer sees when they study stars largely depends on the lens through which a constellation is viewed. The same applies to sales and marketing....
CEO’s as Communicators: The Good, the Bad, and the Ugly
By Leslie Ungar, President, Electric Impulse Communications Dr. Richard Carlson sold millions and made millions with the book and the principle, Don’t sweat the small stuff. I disagree. I think you...
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