Corporate Communications

Tips for Management on Holding an Audience

By Andrew Ogden, Managing Director, Broadcast Media Services Whether you’re delivering the monthly team review, giving positive feedback or demonstrating the new office system via presentation, every manager or team leader needs to know how to communicate effectively with their colleagues. But with so many distractions and drifting focuses in your working environment, keeping your audience’s…

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How Influencers and Content Marketing Can Help Build Your Brand

In Nasdaq’s new guide, “How Influencers and Content Marketing Can Help Build Your Brand,” you’ll get practical advice on how to improve influencer engagement and integrate it more effectively into your communications strategy, including steps designed to enable you to: Identify influencers relevant to your industry Build and maintain positive influencer relationships Develop inspiring content and…

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Communications Industry Outlook Survey 2017: Give Us 5 minutes And We’ll Donate 5 Meals To Families In Need This Holiday Season

Want to know how your peers see the communications industry changing in 2017?  Will budgets be rising or falling?  Will more firms be engaging agencies or consultants for integrated PR and digital marketing campaigns?         Please take 5 minutes to complete the following anonymous 13 question CommPRO.biz survey for our partner company CommunicationsMatch.  In the…

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3 Simple Ways to Conduct Surveys

By Simon Davis The best part about a democracy is the ability to voice your opinion and have it heard. After all, it’s the people that make up an organization who contribute to its success. The same can be said for offices, classrooms, conferences and any other group experience. Things only run smoothly if you…

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Court is in Session: The Law of Marketing Small Brands Cannot Overlook

By Jon Morgenstern, Director of Paid Media, VaynerMedia In the courtroom, Double Jeopardy prevents someone from being convicted twice for the same crime. In marketing, the law of Double Jeopardy states that brands with lower market share tend to not just have fewer buyers, but lower overall brand loyalty, compared to their bigger competitors. Quite a…

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Body Language Secrets For People (Like Me) Who Hate Networking

By Carol Kinsey Goman, Ph.D Imagine that you are at a networking event with the intent of doing business with some of the other attendees. In your mind, how’s that going for you? Do you see yourself socializing with ease and grace, or – if you are anything like me – has the very word “networking” increased…

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Here’s How the Communications Industry is Reinventing Itself

By Tiffany Guarnaccia, Founder & Executive Director at Communications Week and Founder & CEO at Kite Hill PR The communications industry is at time of reinvention, making the theme of “Reinventing the Industry” spot on for Communications Week 2016.  In years past, Communications Week has tackled issues stemming from industry disruption and driving change, to…

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5 Steps to Diffusing Difficult People at Work 

By Laleh Alemzadeh-Hancock It is a fact of life that some people you meet or interact with may not be easy to deal with in business. There are some people that use their position or personality to create greater difficulty at work, but that is not always the whole story. There are individuals identified as being…

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How to Empower Your Team Using Employee Communication Tools

By Eyal Katz, Head of Marketing, Connecteam Empowerment is not just another trendy buzzword, it’s a business strategy that can significantly improve your business processes and make your workforce that much more effective. There are many tools you can use to empower your employees but internal communication tools allow you, the manager to sit back,…

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Video Conferencing – How to Keep Your Company Data Safe with These 3 Tips

By Simon Davis Less commuting stress, reduced travel costs, and flexible work solutions—video conferencing certainly has plenty of perks to make employees and companies happy. The technology is ideal for streamlining business operations, says Beta News and ensures faster information dissemination. But not all video conferencing solutions are a match for your business. Not sure…

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Wells Fargo’s Full-Page “Apology” is Hardly an Apology at All

By Gary Frisch, Founder & President, Swordfish Communications Wells Fargo’s mea culpa, in a full-page ad appearing in major newspapers last weekend, fell well short of what a corporate apology should be. First and foremost, it claims “regret” for the widespread fraud conducted by some 5,300 employees who opened fake accounts using real customers’ information, without…

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September 11 Made Me Rethink My Purpose in Life

By Patrice Tanaka I will always remember 9/11. As a New Yorker, I remember that crystalline blue sky day from the windows of our West Village office, which made the horror and devastation downtown almost unfathomable. I’m still haunted by the idea that nearly 3,000 people went to work that morning in the Twin Towers…

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How To Get Started Blogging: 6 Tips

By Katy Dwyer, Partner and Creative Director, Hand in Hand Marketing I’m a big believer in blogging for your business. Blogging has many advantages, such as: It’s a form of content marketing helping to show potential customers that you are an authority in your field. Blogging on a regular basis adds new content to your…

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Decisive Decision-Making and the Role of Visionary Leadership

By Dian Griesel, President, Dian Griesel International People sometimes confuse “management” with “leadership.” A good manager should have some strong leadership qualities, but ultimately their job lies in maintenance. A manager has to make sure their team stays on the right path, whereas a leader is the one who creates that path in the first place—…

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Communications, Churchill and Wine Thirty

By Jack Monson, Director of Digital Strategy, Qiigo It’s Wine Thirty PM. Are You In? By “in” I really mean on. If your connections, colleagues, and collaborators are anything like mine, you may have seen a growing trend in late evening communications over the past couple of years. We all have dinner, spend time with…

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CommPro.biz Named Semifinalist in 43North Venture Capital Competition

Compiled By CommPro.biz Editorial Staff New York, NY – CommPRO Global, Inc. (CommPro.biz) is pleased to announce it has been selected as a semifinalist in New York state’s 43North competition for startups. The company will compete with other semifinalists for a total of $5 million in potential funding. 43North attracts entrepreneurs from around the world…

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A Common Leadership Dilemma

By Jodie Shaw, B2B Marketing Maven Leaders, both new and established, struggle with this dilemma all the time. The good news is when you finally solve this problem – almost immediately you will start to receive more compliments on your leadership style. Plus, as an added bonus, you will get far more enjoyment from your role.…

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