•  Act as the social media liaison to StuartWeitzman.com, marketing, creative, P.R. , wholesale     and global teams to insure all social media communications, images and layouts are on brand message and consistent with company-wide efforts.

•  Develop social media copy for both editorial and marketing efforts, craft compelling and consistent story for multiple social channels and executions

•  Manage the creative content development calendar; coordinate and format all needed assets; upload all postings

•  Create content for and manage  all social media platforms – Facebook, YouTube, Tumblr, Instagram, Saks POV, twitter, blog postings, etc.

•  Act as marketing’s expert on  technologies & design trends within the social media space and   advise on best practices and emerging platforms

•  Manage and liaise with social media agencies to establish creative project objectives, deadlines and expected outcomes

•  Conceptualize and execute programs to encourage engagement with SW social media platforms. Connect to and activate subcommunities to spread the SW message.

•  Create and manage blogger outreach programs; identify relevant blogs and engage in social conversations to provide reach for key launches, promotions and viral marketing efforts

•  Stay abreast of key industry trends, competitive insights and emerging social media / marketing / e-commerce technologies

•  Develop relationships with social media leaders and influencers; leverage to promote SW brand

Skills & Abilities Critical for Success:

•  1-3 years of relevant work experience with a minimum of two years dedicated to social media

•  Demonstration of active immersion in the social space i.e. blog, twitter, published articles, etc.

•  Proven track record of driving social engagements
•  Highly developed verbal and visual communication skills
•  Ability to demonstrate creative and strategic problem-solving skills.
•  Excellent time management, resilience, and the ability to work independently as well as in

    collaboration within a fast-paced team environment.
•  Fashion and luxury brand social media experience preferred.
•  Comfortable working under tight deadlines and on multiple projects simultaneously.

•  Superior knowledge of and comfort level with common social platforms

•  Strong understanding of SEO and how it is affected by social; familiarity with the latest web       development technologies and best practices is a bonus

•  Ability to create multimedia content is a bonus

•  Bachelors degree in communications, marketing or related field (preferred)

Personal Attributes:

•  Strong critical thinking and listening skills

•  Non-linear, creative thinker

•  Passion for continuous learning

•  Outgoing personality and networker

•  Able to prioritize and execute tasks

•  Team player, experience working in a collaborative environment

•  Calm demeanor and steady temperament

•  Creative and fashionable flair

•  Highly adaptable; open to change

•  Ability to communicate ideas in both technical and business language

Computer/Technology Competences:

•  Experience using Flash Action Script and FinalCut Pro/video editing is not required but  strongly preferred.

•  PC proficient in MS applications including: Excel and Word.

•  Experience designing and producing high-caliber websites, email campaigns, and banners as well as working knowledge of designing for mobile and other emerging devices.

•  Excellent typography and design sensibilities and technical expertise, coupled with an  understanding of web usability, information architecture, front-end development, and SEO best practices