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CommPRO.biz > Advertising > Advertising Agency Management
Getting The Most From Your Agency:  How-To Tips For Clients To Maximize Results
PR Agency Management

Getting The Most From Your Agency: How-To Tips For Clients To Maximize Results

By Ken Jacobs, Principal, Jacobs Communications Consulting An increasing number of clients who work with agencies—be they PR, advertising,digital,branding,integrated communications, promotional, or...

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When to Sell Your Agency
PR Agency Management

When to Sell Your Agency

By Art Stevens, Managing Partner, StevensGouldPincus The economy has improved and marketing communications firms are doing much better.  Some had record years in 2012 with double digit growth. There are...

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Reputation Matters: How to Brand Your Agency as “Productive” to Stand Out from the Crowd
Agency Management Central

Reputation Matters: How to Brand Your Agency as “Productive” to Stand Out from the Cr...

By Jason. W. Womack, Author, “Your Best Just Got Better: Work Smarter, Think Bigger, Make More” As a leader in your field, you have your share of stories about who you trust to do a great job, and who...

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To Hell with the Sell: A 12 Step Manifesto to Stop Pitching Free Creative Away to Prospects
Advertising

To Hell with the Sell: A 12 Step Manifesto to Stop Pitching Free Creative Away to Pro...

By Blair Enns, Author, “The Win Without Pitching Manifesto” Are you in PR, marketing, advertising or related integrated marketing communication professions where you’re forced to pitch your best...

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